May 2, 2014
Get ready, get set, climb! AllTrails this week announced the start of their Alpina 4 Summits World Challenge in which users will match the elevations, through recreational climbing, of 4 of the world’s most legendary summits. It will be made up of 4 legs, and participants will be able to track their progress, as well as see their global rank in real-time, using the website and app.
Anybody who downloads the free AllTrails mobile app, for iOS or Android, is eligible to participate in the challenge. All you have to do is create a free account and record your treks and the progress of your climbs.
There will be 4 different challenges, the first of which will run from May 1 through June 30 and will see users try to match the Matterhorn in Switzerland, 4478 m. Challenge 2 is slated for July 1 through August 31 and users will have to match Kilimanjaro in Tanzania, 5895 m.
It only gets harder from September 1 to October 31 as users stare Mount McKinley in the face, 6168 m. And, I’m sure you’ve guessed, the final challenge will see users matching Mount Everest at 8848 m.
“The excitement around these challenges is palpable: not only does this mark the first time we’ve made AllTrails available internationally, but it gives outdoor enthusiasts the chance to compete on the global stage,” says Russell Cook, founder and CEO of AllTrails. “My only regret is that I’m not able to win.”
What’s a contest without a prize, though? One participant will be randomly selected from everybody who achieves the elevation goal for each challenge to win a “Trip-of-a-Lifetime” to visit the actual summit of the mountain they have virtually scaled.
Additionally the top 3 finishers for each challenge will win an Alpina watch from the Alpiner collection. Cook is also planning to randomly select participants to win other prices from the participating partners, like National Geographic and Alpina, such as gear, local adventures, and more.
I’d offer a bit of advice to anybody who wants to participate and win: climb, and don’t look back until you’ve reached the top. Good luck!
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