Katya Constantine is a seasoned online marketer with over 11 years of experience. She has developed a uniquely comprehensive background in email and omni-channel marketing for large online brands. Most recently, she was at Expedia and Amazon, leading projects ranging from behavior-based programs to increasing customer acquisition and conversion with great results. Katya has successfully worked to bridge mobile, email, search and social channels to increase online performance at many large web properties and ecommerce startups. Presently, Katya is the CEO of DigiShopGirl Media. She is also a marketing mentor for technology startups via Entrepreneurs Roundtable Accelerator program and an active blogger/speaker on topics ranging from mobile email to effects of the visual web on online marketing. You can follow Katya on Twitter @digishopgirl.
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Recent posts by this Author


5 Ways To Save Resources For Your Small Business

If you run your own business, you probably spend a lot of time worrying that you lack the resources to make every day a success. While capital, manpower and time are all in short supply these days, making the best of what you have is…

Entrepreneurs Roundtable Accelerator Kicks Off 2016 Class

Top Tech and Innovation Events to Check Out in NYC This Fall

Entrepreneurs Roundtable Accelerator (ERA) today announced that it has selected eleven startups for its Winter 2016 class, which begins today. The 11 companies selected to participate in the four-month program are innovating in a variety of significant industries, all with businesses primed to grow…

Top 10 Holiday Gifts You Can Crowdfund Today

Every year holiday shopping gets easier logistically.  And yet it also gets less satisfying.  Really, what do you get someone who can get anything they want on Amazon and have it delivered the same day – possibly by a drone?  How about something they…

These 8 Startups are Revolutionizing Education Technology for All Ages

education technology

The first Internet wave brought a tremendous amount of information online, but often in a way that was too overwhelming and haphazard for many people to learn from effectively. The recent emergence of powerful cloud, mobile, and video tools has made it possible to…

John Madden in Your Pocket with Edge Up Sports

Edge Up

If you have ever owned a TV, chances are you either are one of the 33 million fantasy football managers who took the digital field last year – or at least know one. The trash talk grows every season just as fast as the…

7 Resources to Improve Your Programming Skills

programming resources

Programming used to be a tedious (and expensive) task to learn.  But in the last few years, a great number of cloud-based tools and organizations have emerged to make it easier for people and companies to learn programming, improve their code, and develop better…

Wedid.it Helps To Hypercharge The Donor Fundraising Process

If you’ve ever had to raise money for any sort of a non-profit endeavor (school project, charity fundraiser), you are certainly familiar with that slight feeling of discomfort that most people experience when having to ask others for money – even for a great…

Poacht Automates Job Search for Top Candidates

  Job search: we all must do it.  But the harder you work, the less time you have to look!  And how is your next employer to find you, if you don’t even have time to get your name out there?  Yet, despite the…

Major Tech Trends from CES 2014

This year marks my 10th trip to CES, and once again, it does not disappoint.  Every year I am amazed by the growth of new topics that I see at CES.  What struck me this year is the importance of platforms on all major…

Meet the ERA 2014 Winter Accelerator Class

One of the exciting happenings in the startup world every January is a number of accelerator programs announcing their latest classes. Accelerator programs offer mentorship, access to VC and investors, and hands-on advice. Yesterday, Enterpreneurs Roundtable Accelerator (ERA) kicked off its 6th class. ERA is…

Google’s Hummingbird Search Algorithm – What you need to know

Google is the place where consumers and businesses come to search.  About two-thirds of all global searches happen on Google.  So if you want to be found, you need to know how to optimize for the latest Google search engine tricks.  Recently, Google released…

The LAB Miami is Building a Community for Startups and Entrepreneurs

When people think about doing business in Miami, they often imagine the beautiful beaches, the vibrant art scene, as well as the nucleus of the business world when it comes to international trade, fashion and travel.  But over the past few years, Miami has…

Buzz Yourself a Great Table at Your Favorite Restaurant with BuzzTable

When it comes to the restaurant business, the customer’s experience has not changed in years.  We’ve all have experienced this: it’s Friday night, you forgot to make a reservation,  you show up at your favorite neighborhood restaurant. They don’t have any availability, so you…

5 Ways to Optimize for SEO

If you are a startup, SEO is one of your cost-effective channels for increasing traffic.  Chances are, with all the recent changes (Penguin, Google+) you haven’t had a chance to optimize for the latest development.  The following five tips can help you get your SEO…