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Bill Swilsow Shares Advice Reflecting On Cars.com Startup Experiences

May 3, 2012

Bill Swislow - SVP of Product, Cars.com

Taking on a web business in 1997 was new frontier, especially in the Midwest. Based in Chicago, Cars.com was created to offer a rich online classified advertising experience around automobiles. Bill Swislow, the Senior Vice President of Product at Cars.com, was there from the beginning, from concept and startup phase to the point when Cars.com turned into a profitable company – and he’s still there today.

We had the opportunity to sit down and talk with Bill in Chicago as he reflected on his startup experience. Bill also shared some advice as he took us through some of his startup highs and lows.

Watch the video interview with Bill Swislow of Cars.com. You can also watch other interviews with innovators and thought leaders as part of the Tech Cocktail Conversations podcast on iTunes.



About the Author
Frank Gruber

Frank Gruber is the founder, CEO and Executive Editor of Tech Cocktail. He is an entrepreneur and new media journalist focused on sharing his tech product expertise and analysis on emerging technologies. Previously he built products for millions of users while at AOL and Tribune Company. Follow him on Twitter at @FrankGruber.

2 Responses to “Bill Swilsow Shares Advice Reflecting On Cars.com Startup Experiences”

  1. Nice blog, good to read.

  2. Buying a car is not an easy deal, it requires a lot of time, effort, investment and risk, the best option is to go for a reliable used or new cars selling company online which can provide assistance as well as a complete online showroom of cars to choose the best one.

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