
If you’re trying to promote a startup on a shoestring budget, consider cross-promotion. Find another business with a similar clientele to partner with, and promote your products or services together. While some cross-promotion plans can cost money, there are plenty of ways to do it for free or at a very low cost. The key…
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Friday saw seven speakers sharing their expertise at Tech Cocktail Week in downtown Las Vegas, capping off two days of meeting new people, exploring downtown, and exchanging knowledge. First up was Neal Sales-Griffin, CEO of The Starter League. He quit his job at a VC firm when he realized that having ideas wasn’t enough. With…
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What is the best way to grow your business, get feedback, as well as meet potential investors, partners, and customers? Network, network, network! Meetup.com is one of many sites that provide an array of groups to meet others with your interests, personal or professional. But be forewarned, it’s easy to get sucked in! There is…
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Bob Gillespie treats startups as no laughing matter. He’s an expert, too, as both a former stand-up comedian and a current serial entrepreneur with two successful exits already under his belt. Bob and his cofounder, Matt Dabney, intend to disrupt the world of trade show and conference management with Swift Expo, a company offering a…
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Today is demo day in Mountain View, California, at 500 Startups, the #10 US tech accelerator. Thirty-three startups have spent the last three months crafting their product, business, and pitch, and today they emerge into the world, hoping to wow investors and build up buzz. “There are no words to describe our newest batch of…
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Tonight is the launch party for 1776, a new 15,000-square-foot incubator in Washington, DC, that hopes to serve as a central hub for a growing startup scene. According to cofounder Donna Harris, the goal is to connect two worlds in DC that have always been separate: the tech startup scene and the industries surrounding government….
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The realization that a startup just isn’t working is a tough one. Startup blogs far and wide claim that sticking to it and persevering through adversity are key ingredients to success. And while that is certainly true, sometimes it just isn’t working. That’s what Jim Snediker and Jason Morgan faced when they decided to step…
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Employers hoping to drive their business to success need to pin down a few practices, and one of the most important is building a solid team. But picking through social media accounts and resumes can be an inefficient and time-consuming way to sort through potential hires. Enter Kareer.Me, a startup that hopes to modernize the…
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We get it, you’re busy. You weren’t able to get to every Tech Cocktail post this week; you were getting your weekly deer antler spray treatment. Us too. Fear not, because we’ve curated the week’s top 10(ish) posts as determined by the Tech Cocktail editorial team. To get the Tech Cocktail weekly wrap-up direct to your…
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Epiphanies strike all the time in the entrepreneurial mind. I’m sure you’ve felt it. On the surface you may have a fantastic idea – the answer that humanity has been waiting for. But before you know it, the bubble bursts. What happened? You may have done some research and realized that Google/Amazon/[insert any publicly-traded company name…
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Today, Excelerate Labs announced they have partnered with TechStars to rename the program TechStars Chicago. This is the first time that TechStars has partnered with an existing program in a new market as they usually create their own program from scratch as seen in New York, Boston, Seattle and San Antonio. The addition of TechStars Chicago will…
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Back in early 2010, I woke up with a billion dollar idea: a modified dumbbell that gyrates in a mildly erotic fashion. After immediately sharing the idea with friends and family, you can imagine my shock after finding out that someone had stolen it (life goes on – I’m already onto the next idea – a…
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By now, pretty much everyone has heard of the recent controversy surrounding Notre Dame linebacker Manti Te’o’s online girlfriend–who didn’t actually exist in the first place. No one wants to be “catfished”–not even startup founders. So when you’re looking for new tech talent, how can you ensure job candidates aren’t pulling your leg? In the…
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Editor’s Note: This blog post has been excerpted from an article that was originally published by Lauren Thorp on her blog, Quick Like Foxes. As a non-technical single founder of a tech startup, I’ve learned a thing or two about being scrappy and developing a working product with both limited resources and technical knowledge. As…
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Inbound marketing is a tactical game. Building keyword-focused content, sharing it via specific outlets at specific times, mastering SEO, and generating and nurturing leads all can be measured rather precisely. Unfortunately, going through the motions isn’t going to make a marked impact on your business. Sure, you’ll see vanity metrics improve, but it’s highly unlikely that…
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A while back, I came across some new advice for couples: spend time every day giving each other a “weather report.” Call, or chat, or Skype around midday to let your partner know your overall mood and feelings. This isn’t a frivolous exercise: it’s supposed to prevent the clashes that occur when you don’t know…
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