CitizenGroove is a media-centered content management system for organizations that accept auditions – the application streamlines the music school or audition application process.
Cleveland-based CitizenGroove is a great study in what produces success in the startup world. For example:
The concept is easy to understand – the software creates an efficient admission process for administrators and reviewers and makes the route easier to navigate for the applicant. The pricing plan is straightforward – the organization buys a plan for the number of applications it expects to receive. It’s highly scalable (there is no storage or file upload limit) and flexible (schools brand their own application forms).
The company launched in August 2010. Clients include over 35 universities, five of the top 10 music schools in the country, and even The Academy at Carnegie Hall.
Here’s how the process, called the ‘Decision Desk’ takes a committee through a review:
The applicant can submit audio, video and images for portfolio – and the reviewer sees it all (or only a part, depending on the admin settings). CitizenGroove promises to replicate any review process, regardless of complexity.
Features of Decision Desk include:
The company extends the customer service reach into a concierge line that includes the renting of camera equipment, DVD creation and extended archiving of material.
CitizenGroove’s Knific has been featured among the top 25 young entrepreneurs in the US by Bloomberg Businessweek and grown the company be a leading provider of online audition services to universities. Having graduated with a degree in Pre-Med Biology, John turned down an acceptance to Case Western Reserve University’s Medical School to grow CitizenGroove. He’s also an accomplished jazz pianist.
CitizenGroove is an up-and-comer to watch – they were recently mentioned in a White House blog post on young entrepreneurs and the American Jobs Act. They are also finalists in Intel’s Innovators Award (and if you vote for them Marc Plotkin, VP Business Development at CitizenGroove, promises to write, record and release a song that includes your name as well as everyone who votes for them).
Get more delivered to your inbox just like it!