30-Second Elevator Pitch: The Kick by RiftLabs

Zach Davis Jul 14, 2012 Tweet

As an entrepreneur, you must always be prepared to capitalize on your lucky break.  That moment when you’re standing next to Ron Conway in the elevator.  You’ll have 30-seconds to explain why your company is going to change the world- and why they need to get a piece of the action.

To perfect the art of the elevator pitch, you must be able to hone in on what matters – and discard everything else.  You must be informative and persuasive.  You must be on your game.

As part of a new series, Tech Cocktail wants to share your elevator pitch.  Startups are given 30 seconds, and no more than 30 seconds (we cut anything after that length), to share their product or company with the world.  In that time they must convince readers why their company is the next big thing.

This week’s elevator pitch: The Kick by RiftLabs.

Are you sold?

If so, head on over to The Kick’s Kickstarter page to show your support and get an early edition of RiftLabs‘ pocket-sized lighting kit.  Better hurry because their campaign is ending soon!

Attention Startups: Want to share your elevator pitch with the world?  Submit your company/product idea to our news tip page, and indicate that you want to participate in the elevator pitch series.  If selected, we will follow up with instructions within 48 hours.