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Tech Cocktail

Optimizing Customer Acquisition Channels: Rocketship.fm Interview with Mattan Griffel

sales funnel optimize

Startup founders everywhere are most interested in customer acquisition and activation, so the Rocketship podcast reached out to Mattan Griffel of One Month, which is a company that provides 30-day online video courses in Web & iOS Development, Growth Hacking, and more. Griffel also has a background that includes running a growth hacking agency and helping several startups… Read more »



StyleSeat’s Melody McCloskey: Bootstrapping Was Difficult Yet Important for Growth

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StyleSeat’s co-founder and CEO Melody McCloskey was in Miami this week to talk about her entrepreneurial journey during Tech Cocktail Sessions.  McCloskey spoke to an audience of industry leaders and entrepreneurs about beauty-booking app StyleSeat, and how she decided to pursue her passion. “It got the point one day where my desire to do it, and… Read more »


Freelancers: Overdue Invoices? Just Tell Julie!

justtelljulie

“Ah, that invoice got stuck in our spam folder!” Ever heard that one? How many hundreds of times? Julie Elster created a service that has gained national attention overnight, and suddenly everyone is saying, “Just tell Julie!” Just two days ago, the service was posted to Product Hunt. The upvotes keep increasing. “I dig it… sometimes one… Read more »


David Copperfield is Both Illusionist and Entrepreneur

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You might not think that a man like David Copperfield could have too much to say about starting up, but you would be wrong. In fact, Copperfield had some incredible insight into the daily grind that entrepreneurs face when he spoke with Ben Parr at this year’s Tech Cocktail Celebrate Conference. Copperfield is an entrepreneur… Read more »




Scott Hess: 5 Ways to Identify a Relationship with Millennials

millennials

Last night, Tech Cocktail welcomed two great speakers to John Barleycorn for our Chicago Mixer Sponsored by Cars.com Speaker Series. We heard from Joel Trammell of Khorus and Scott Hess of Spark. Hess is considered today’s expert on hiring and marketing to the Millennial generation, so we had plenty of questions for him. After reiterating that… Read more »


5 Entrepreneurial Lessons From Fashion Mogul Diane von Fürstenberg

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Diane von Fürstenberg is a fashion disrupter and one of the world’s most successful designers. Her product, the “wrap dress,” revolutionized American women’s apparel in the ’70s. It offered women a versatile option —working as both a comfortable business dress and as elegant evening wear. She sold more than a million dresses in two years…. Read more »


Startups: Grow Fast or Die Slow [VIDEO]

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“A startup is a company designed to grow fast. Being newly founded does not in itself make a company a startup. Nor is it necessary for a startup to work on technology, or take venture funding, or have some sort of “exit.” The only essential thing is growth. Everything else we associate with startups follows… Read more »




Neil Patel on How to Determine Bad Data from Good Data [VIDEO]

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Neil Patel is a big believer in Big Data, and he’s made a business of analyzing and utilizing data to enable marketing strategies that help grow a company’s customer base. At Tech Cocktail Celebrate, the cofounder and vice president of marketing for customer analytics platform KISSmetrics joined us to talk about the ways through which… Read more »


3 Keys To Being a Great Storyteller

storyteller

A couple of weeks ago, I was invited to share my story as an entrepreneur at my alma mater, The University of San Diego. Excited about the opportunity, I took time to find trends in what made great storytellers. Researching over 30 amazing speakers, I started noticing patterns they all shared. When encompassing these lessons… Read more »