Product

Need for Speed: User Behavior, Conversions, and Web Tweaks

By | Jun 7, 2015 at 10:00 am

Webmasters, marketers, and site/app owners are bombarded with myriad tips and tricks to improve conversions and grow the bottom lines on their web properties. These range from improving technical SEO to bettering social engagement rates, to even working on page design and layout. An…

HR and Recruiting

3 Types of Employees That Will Destroy Your Business

By | Jun 7, 2015 at 8:00 am

To be successful, a business owner needs to keep their eyes on many different spinning plates. Marketing, budgeting, and customer service are just a few of the very important facets that successful companies monitor in order to build on and expand their success. Much…

Tips & How To’s

3 Simple Growth Hacks to Save Your Startup Money

By | Jun 6, 2015 at 10:00 pm

Frugality is a good thing, whether your startup is in the earliest stages or your small business has already achieved success. Fortunately, there are a number of ways to save money without impacting your product or services. Consider these three frugal hacks. 1. Buy…

Tips & How To’s

6 Essential Questions for Determining Your Target Market

By | Jun 6, 2015 at 6:00 pm

The better you understand your customers, the faster your business will grow. Yet, new companies often struggle to determine their initial target market, by either shrinking it to the size of zero profits or broadening it to an unreachable scale. By asking the following…

Tips & How To’s

How Small Businesses Can Leverage Big Data for Success

By | Jun 6, 2015 at 2:00 pm

“Big Data” seems to be the phrase on everybody’s lips these days, and without a doubt, it has revolutionized the business world. Companies are getting valuable insights reading into mountains of data collected from all kinds of sources. Using Big Data simply makes sense,…

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Culture

6 Ways to Be a Great Coworker

By | Jun 5, 2015 at 4:04 pm

The morning keynote kicking off the final day of Future Insights Live in Las Vegas was given by Jenn Lukas, front-end freelance consultant. She offered up a few dozen tips on “How to Be a Great Coworker” using some comical and, admittedly, some very sad examples of coworker behavior….

Productivity

How to Create the Right Office Space at Home [INFOGRAPHIC]

By | Jun 5, 2015 at 8:00 am

Nowadays, many of us have the option to do remote work – whether that’s in the form of unlimited freedom to work from anywhere or simply the option to stay home on Fridays. And while some of us choose to work from coffee shops,…

Marketing

Hiten Shah: If You’re not Testing, You’re not Learning

By | Jun 3, 2015 at 10:00 am

Growth is a result, not a strategy. Figuring out how to grow is the strategy, and really, the only way to figure that out is through testing. Hiten Shah, entrepreneur and one of the thought leaders behind Quicksprout, KISSmetrics, CrazyEgg, HelloBar, and Qualaroo, explained…

Productivity

One Graph That Will Make You Stop Procrastinating

By | Jun 3, 2015 at 8:00 am

Working at a startup or being self-employed brings freedom, but it also means no one is looking over your shoulder – and for procrastinators, that can be a problem. David Cain, the creator of the Raptitude blog, has coped with the combination of procrastination…

Culture

What Employees Want in Their Compensation Package [INFOGRAPHIC]

By | Jun 2, 2015 at 4:00 pm

As we’ve observed here, on Tech.Co, salary isn’t always everything when it comes to attracting the right employees to a company. Oftentimes, it comes down to the overall package that you can offer a future member of your company. Aside from compensation, potential employees…

Productivity

Working a 60 Hour Week Results in Negative Productivity

By | Jun 2, 2015 at 3:00 pm

Are people actually faking workaholism? According to Jason Lengstorf, companies in America have pushed employees so far that dedication to work is actually something to be proud of. Sleeplessness has become a strange badge of honor. At Future Insights Live in Las Vegas, Lengstorf presented “Happy…

Productivity

Are Entrepreneurs Who “Work” More Than 80 Hours a Week Complete Bullshit?

By | Jun 1, 2015 at 8:02 pm

Over the weekend, Reddit user SwimSquirrel posted a great question to r/entrepreneur on how entrepreneurs utilized their time. Out of a curiosity for those in the subReddit community claiming to work more than 80 hours per week pursuing their business owner dreams, he/she wanted…

Finance

Trulioo Protects Startups from Credit Card Fraud

By | Jun 1, 2015 at 6:00 pm

Credit card fraud has a negative impact on businesses of all sizes, but it can be especially damaging for a startup. After all, people who own these small companies typically do not have a lot of money to help them deal with the losses…

Productivity

The Best Email App To Get To Inbox Zero Fastest

By | Jun 1, 2015 at 5:00 pm

I don’t enjoy email — I just want to get my daily digital chore done and get on with my life. There are two great new email mobile apps from Google and Microsoft and both offer helpful features, such as location-aware emails and calendar scheduling. While…

Culture

5 Things Every Startup Should Know About Hiring

By | Jun 1, 2015 at 2:00 pm

As any entrepreneur or businessperson will tell you, hiring is vitally important for business success. Here’s a few points to help you do it correctly: Sell the Vision This is first for a reason. Selling the vision is critical at every stage of your…

Culture

TinyPulse Study Shows That It’s Not All Smiles in Finance Sector

By | Jun 1, 2015 at 9:00 am

A recent TinyPulse study has shown that it’s somewhat ignorant to equate strong salaries and job stability with workplace happiness. This is a common assumption made in the world of finance, in particular. We tend to think of lucrative fields such as investment banking and financial management…

Tips & How To’s

Starting a Blog? Make it Stand Out!

By | May 31, 2015 at 8:00 am

The Internet is huge – even though it weighs only 50g. Two years ago, stats indicated that there were over 152,000,000 blogs out there, a number that has surely increased since. This means that, for someone creating a blog today, it will be very…