Culture

5 Entrepreneurial Lessons from Interning at ‘The Colbert Report’

By | Dec 26, 2014 at 6:30 pm

Back in 2008, then-college junior Ben Goldman interned The Colbert Report for a semester. Goldman is currently the chief creative at Qork, a startup whose upcoming mobile app aims to connect users with anything and everything happening in the local area – from news from…

Marketing

How to Properly Use Social Media For Lead Generation

By | Dec 26, 2014 at 8:00 am

Most of the marketers that used social media in the past years managed to boost their sales while spending between 4 and 6 hours weekly on social media. However, this is only possible in the event that your social media strategy is properly built….

Business

How To Be a More Productive Entrepreneur in 2015 [Infographic]

By | Dec 24, 2014 at 11:00 am

2015 will be the year of productivity. Meaning, entrepreneurs can plan to be more productive as long as they create habits that can help them stay motivated and focused. Need some inspiration on how to be more productive in 2015? Check out this infographic created…

Marketing

4 Ways Direct Marketing Targets Your Customer Base Better

By | Dec 23, 2014 at 10:00 am

Over the past few decades, marketing has made some drastic changes. Customer-driven marketing has became more driven, not to mention the effect of Big Data and the World Wide Web. Business owners can now research consumer information, buy contacts, and have a major influence…

Marketing

How to Beat the Competition at Content Marketing

By | Dec 22, 2014 at 10:00 am

Content marketing is like a chess game. You have to plan several moves in advance. You sometimes have to make sacrifices to move forward. You have to make decisions based on changes in the market. Your competitors are also playing this game. No matter…

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Marketing

How to Improve Social Media Marketing in 2015

By | Dec 22, 2014 at 9:00 am

Did you spend 2014 thinking that social media was a poor excuse for a marketing channel? That Twitter is too superficial to help your business grow and profit, or that Instagram is too fluffy of a platform for a serious brand to use well?…

Data

Is Your Data Big Enough?

By | Dec 20, 2014 at 12:00 pm

At what point does your data become big data? What’s the threshold? Do you need a petabyte of data for it to be classified as big data, or do you qualify with an exabyte? To be honest, there is no real answer to that…

Entrepreneur

8 Tips for Dealing with Holiday Stress

By | Dec 19, 2014 at 2:30 pm

In a cruel twist of fate, the “most wonderful time of the year” can also be the most stressful. Holiday stress is insidious. Suddenly, a list of to-do’s materializes out of nowhere: buy gifts for every single relative, bake an exquisite home-cooked meal, and…

Mobile

Tips to Prepare for a Successful Mobile App Launch

By | Dec 19, 2014 at 11:00 am

The mobile applications market is not just about making an application and launching it on the respective app store. The growth in this industry has made mobile applications business more critical so as to make it more dynamic and revenue ensuring. Marketing indeed comes…

Business

Miami

mxHero Integrates Citrix ShareFile For Better Email Management and Cloud Storage

By | Dec 18, 2014 at 5:35 pm

San Francisco-based startup mxHero announced that their Mail2Cloud product suite now supports Citrix ShareFile, a secure file sync and sharing solution, for better email management, security, and collaboration. Those using ShareFile users can now seamlessly connect and integrate their email and cloud storage services…

Finance

This Startup Could Be The Final Credit Card Change You Make

By | Dec 18, 2014 at 10:00 am

If you are reading this now I would wager you probably have a credit card. I would wager you probably have multiple credit cards. I would wager you have probably used those credit cards throughout this festive holiday season to purchase gifts, gas, a…

Business

Scrum Methodology Is for Everyone — Not Just Engineers

By | Dec 18, 2014 at 8:00 am

In “Silicon Valley,” there’s a scene where Jared, the uptight business adviser, attempts to extoll the virtues of scrum methodology to his pack of misfit programmers. The two engineers stare blankly at Jared as he manically shows them his carefully aligned wall of Post-it…

Data

How Public Is Your Private Information? [Infographic]

By | Dec 17, 2014 at 11:00 pm

We share way too much personal information online. Sometimes, information that is not meant to be public is made without us even noticing. Even when we think we are being careful with our online data, but even some basic searches can piece your private…

Business

5 Employee Metrics Vital to Growing Your Startup

By | Dec 17, 2014 at 12:00 pm

Your organization is growing fast. If you’re going to keep up with the changes, you’ll need the right employee data and metrics to measure success. Startups can use a variety of employee metrics to measure business growth. Metrics such as peer reviews and employee…

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