September 10, 2012
You’d think we would have figured this out already, but we haven’t. The iPhone can do a million and one things – recommend recipes, monitor your children, gauge your manliness. But sometimes – usually, at the most crucial times – it just won’t turn on.
Everpurse launched a Kickstarter campaign today to raise money for a clutch purse that wirelessly charges your smartphone. The leather version, which you can preorder for $119, has a wristlet strap and comes in orange, purple, and black. The fabric version, at $99, can have a cross-body strap and comes in red, purple, and black.
Everpurse isn’t the first blend of technology and fashion. Designer Richard Nicoll is creating a tote bag that charges your phone, but it has to be plugged into the bag. The same is true for Powerbag, a backpack that can charge up to four devices. But Everpurse has a “magic pocket” that charges phones wirelessly using inductive coiling and magnetic technology. (The purse gets its power from a charging mat, so you need to leave it on the mat when you’re home.)
“Honestly, if it wasn’t easy to use, I wasn’t going to use it,” says CEO Liz Ormesher Salcedo. “Why would I expect anyone else to use it either?”
Ormesher Salcedo got the idea for Everpurse a few years ago. So her husband headed to the store, bought a few parts, and started tinkering. He combined them with batteries, and it worked – her purse became a charger.
Since then, the Chicago startup partnered with local designers 1154 Lill Studio and Laudi Vidni to custom-create the purses. They’re hoping to raise $100,000 on Kickstarter.
Everpurse will be a showcased startup at our Tech Cocktail Chicago mixer in September.
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