FashionTEQ Launches Smart Jewelry for Women On the Go

June 4, 2014

10:30 am

It is obvious that wearable tech is booming. According to a recent study, retail revenue from wearable technology is predicted to jump from about $1.4 billion in 2013 to as much as $19 billion in 2018. But some of the options in the market are not exactly fashionable.

With this in mind, FashionTEQ, a wearable technology company based in Orange County, California, launched a campaign on Indiegogo for their new collection called Zazzi. By utilizing low-energy Bluetooth technology, Zazzi jewelry accessories syncs with a smartphone to remain connected at all times. Users receive alerts from their smartphones in their desired piece of jewelry,  which can be a vibration or just an image.

“Technology is such an integral part of our everyday lives, but there’s nothing out there tailored to match our personal styles or self-expression,” said Judy Tomlinson, CEO and founder of FahionTEQ. “The Zazzi smart jewelry collection enables women to accessorize and remain fashion-forward all while still being connected to their technology.”

unknown (1)

It also enables women a discreet way to stay connected while leaving their phones inside a purse, bag, or back pocket. Prices for any Zazzi accessory starts at US$199. But people can pledge less and get a goody and still support the company.

Did you like this article?

Get more delivered to your inbox just like it!

Sorry about that. Try these articles instead!

Camila has been heavily active in South Florida’s tech startup community, where she is a co-host of a local radio show called pFunkcast. Camila previously worked at Greenpeace International and the Organization of the Prohibition of Chemical Weapons (OPCW) in various communication roles. A proud Brazilian who spent most of he life in Peru, she is passionate about traveling and documentaries.

  • Shares

Leave a Reply

  • (will not be published)
StartupCompetition_300x250