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How enGreet Disrupted The Greeting Card Industry

Adam Weinstein used to travel a lot and never remember to send family members cards for their birthdays and such.  He thought it’d be a great idea to create a place online for people to go to write greeting cards and schedule them to be sent at a later date.

When he worked at an email marketing startup and was put in charge of a team created to look into printing options,  Adam resurfaced that idea of his and decided it was time to make it happen by creating enGreet. enGreet is an online marketplace for greeting cards dedicated to providing consumers with a more convenient way to choose, personalize and mail unique paper greeting cards.

How did Adam start go about disrupting the traditional greeting card industry with his innovative idea?

Adam was kind enough to offer the viewers a 20 percent discount off any order on enGreet until the end of October.  Simply use discount code BETHEPED to get 20 percent off your order!

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About the Author

Tim has conducted over 150 interviews on BeyondThePedway.com, a website he founded for creative entrepreneurs to learn from the successes, failures, and journeys of fellow creators. Follow Tim on Twitter @timjahn.

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