AdMobilize, a startup that provides real-time metrics and intelligence for outdoor and indoor advertising, announced during eMerge Americas Techweek in Miami Beach that they raised more than $2.2 million in a new round of funding. This new round brings the company’s total funding amount to more than $2.81 million.
Rodolfo Saccoman, AdMobilze founder and CEO, said in an interview to The Starting Gate that investors in the round include Azoic Ventures, a private early-stage investment company, Rokk3r Fuel, and a couple of super angels from Venezuela.
“I believe AdMobilize is positioned to be an innovator in ‘personalized proximity marketing,’ using new technology, access to consumer data, and embedded decision rules to provide consumers with a more personalized experience when interacting with displays, promotional materials, vending machines, etc.,” said Kurt Holstein, president of Azoic Ventures.
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