Mobile translation company Muuzii announced today a partnership with leading Spanish-language sports broadcasting group Deportes Media LLC to bring real-time Spanish-to-English translation to any text-enabled mobile device. This partnership is part of the company’s effort to bring mobile translation and language services to the North American Hispanic community.
Unlike other learning services available for the phone, Muuzii does not require the user to have a data plan or Internet connection. You simply text and Muuzii translates.
“Muuzii services offer a very practical, on-the-go, and affordable way to help Spanish speakers with the everyday challenges of living, working, and communicating in an English-speaking society,” says Eric Fang, CEO of Muuzii.
This marketing partnership will allow Muuzii to tap into the Hispanic communities in cities like Dallas, San Francisco, and Miami. The Spanish-speaking population comes from different regions and speaks Spanish differently.
“Deportes Media has an established relationship in the Latino community and a broad base. They will really allows us to understand these different Spanish-speaking population. It’s the right demographic and provides broader reach,” says Muuzii’s CMO, Cindy Davis.
According to 2012 census data, 44% of US Hispanics describe their language skills as “English spoken less than very well.” Muuzii is more than a translation device but also a language that eventually leads to economic empowerment.
As part of the agreement, sports radio personalities Xavier Olalde and Alberto Ferreiro will endorse Muuzii translation services across the Deportes platform – on air, online, and in social media.
The service is available for AT&T phone carriers, and in two months will be available for all networks.