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Tech Cocktail

SkinnyScoop Helps Women Help Each Other


Skinny Scoop, the site where women can recommend things to other women, launched publicly today. SkinnyScoop has built a community of hundreds of thousands of women who turn to each other for suggestions on apps and books, child care, beauty products, and more. In the process, woman can become influencers within their field and build… Read more »

The Battle to be the Best Dating Site

WarOfTheDatingSites copy

Editor’s Note: This article is a revised version of an article that appears in the May 2012 issue of The Social Media Monthly. If you like it, you might want to download The Social Media Monthly iPad app or iPhone app and subscribe, or order a print subscription. Nary an arrow from Cupid’s quiver has stung as much as the volleys launched… Read more »

People Discovery Engine Traackr Raises $1.5M Round

traackr funding

Announced today, Traackr, an enterprise-grade people discovery engine, has raised a $1.5 million round of funding.  Investors include Traackr Chairman Robbie Vann-Adibé as well as an undisclosed group of employees from Google. Traackr offers a pair of services, one for enterprise and another for small businesses (A-List and Traackr One, respectively) which helps brands to… Read more »

Digital Royalty Launches Social Media Training Site

Digital Royalty University

Today, social media consultancy Digital Royalty introduces the online Digital Royalty University: classes in social media, company culture, and personal growth. Digital Royalty University is based on the team’s years of social media work for personalities like Shaquille O’Neal and The Rock, as well as clients like DoubleTree and the Chicago White Sox. Kicked off… Read more »

Store Passwords and Bookmarks Online with MySocialCloud


Scott and Stacey Ferreira’s inspiration comes from high school, when the brother-and-sister duo noticed that content was disorganized online and took too many steps to actually view (like usernames and passwords). They set out to build a platform that allows easy access to your favorite things on the web. With this idea, they went from… Read more »

JustFamily Introduces a Social Network for Families

social network for families

An orphan raised by a blacksmith in the Mountain West, Nate Quigley’s grandfather grew up to become a forest ranger. At his funeral, they played a recording of him singing “Home on the Range,” which he used to sing at family reunions. “It was one of those really powerful moments,” says Quigley. “Home on the… Read more »

Social Marketing Through Facebook’s Open Graph and Social Promotion: Extole


Consumer-to-consumer marketing, word of mouth, earned media – whatever you call it, it is a powerful influencer related to purchasing. A Neilsen study earlier this year found that “ninety-two percent of consumers around the world say they trust earned media, such as word-of-mouth and recommendations from friends and family, above all other forms of advertising… Read more »

Create Online Magazines with PersonSpot

PersonSpot 3

In July, two of the YouTube cofounders unveiled Zeen, a tool to create online magazines full of your favorite web links. Medium, launched in August by the Twitter cofounders’ Obvious Corporation, is also trying to rethink publishing. Joining them in their mission is PersonSpot, a new angel-funded startup out of Washington, DC. Cofounder Ioannis Velissarakos, a… Read more »

Writer’s Bloq Marries Traditional and Indie Publishing

Writer's Bloq

Self-published authors have rallied around the term “indie publishing,” some calling the traditional publishing industry elitist, outdated, and irrelevant. Meanwhile, the “elites” have packed a few punches; novelist Sue Grafton said recently, “I compare self-publishing to a student managing to conquer Five Easy Pieces on the piano and then wondering if s/he’s ready to be… Read more »

CineCoup Will Bring Indie Films to More Theatres


Vancouver startup CineCoup has reached an agreement with Cineplex Entertainment, Canada’s largest theatre chain, to bring popular indie movies into their theatres. Theatres traditionally shy away from independent films because they are a mixed bag, full of a few blockbusters like Paranormal Activity and many duds. That means most indie films go straight to DVD… Read more »