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Tech Cocktail

BrightTag Rebrands as Signal, Launches New Open Data Platform

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It was announced on Tuesday that Chicago-based BrightTag has changed its name to Signal. This news arrives just a few weeks after the company’s acquisition of the digital marketing software company bearing the same name. BrightTag is a cross-channel marketing technologies company, and has launched a new Open Data Platform as part of the rebranding… Read more »


Handybook Raises $30M in Series B Led by Revolution Growth

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It was announced this morning that NYC-based Handybook has raised $30 million in a Series B round of funding. The round was led by Revolution Growth, a $450 fund co-founded by Steve Case, Ted Leonsis, and Donn Davis. Other participants in this recent round of fundraising include current investors Highland Capital Partners and General Catalyst… Read more »


Medyear’s Documentary on HIV/AIDS in Africa Highlights Software’s Ability to Affect Social Change

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On Monday, NYC-based startup Medyear released a short documentary on the social stigmatization of HIV/AIDS in South Africa, and how mere access to privacy tools can significantly improve the treatment of those dealing with the virus. Aside from highlighting the social impact that startups can continue to make on a global scale, the documentary is also revealing… Read more »


Chicago’s Brad Flora Sells Perfect Audience for $23 Million

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On Monday, an acquisition was closed for the San Francisco-based Perfect Audience, which specializes in display and social ad retargeting across social networks like Facebook and Twitter. Under the terms of the agreement, Marin Software paid $22.8 million for the company, with about $5.4 million in cash and the rest in common stock. With this acquisition, Marin can… Read more »





Why Ruby on Rails is My Go-To App Development Platform

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When it comes to developing business web applications, companies are faced with a tough decision. There are a variety of development platforms or programs to choose from including Java, Python, and Ruby among others. But in my experience, Ruby on Rails is the go-to app for developing web apps for your business. What is Ruby on… Read more »


SoundBetter’s 4 Pieces of Advice When Considering That 500 Startups Application

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With an acceptance rate roughly between 3 and 5 percent, getting into 500 Startups‘s accelerator program is – to say the least – difficult. (To put those percentages into perspective, consider Stanford’s fall 2012 acceptance rate, a much more hopeful 6.6 percent). Yet, despite these staggeringly slim odds, hundreds of startups continue to apply for… Read more »


Online Marketing Technology Leader BrightTag Acquires Signal

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Crain’s Chicago Business has reported that the online marketing technology company, BrightTag, has acquired Signal, a digital marketing software company. The terms of the acquisition have not been disclosed, but the Crain’s report stated that “Signal, a four-person [sic] company, will be absorbed into BrightTag, which has about 100 employees.” Since its founding in 2009, the… Read more »


Giphy Raises $2.4 Million Series A for Its GIF Search Engine

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Last week, NYC-based Giphy raised a $2.4 million Series A round of funding, as reported by Strictly VC. According to a post published on the company’s blog, the round was led by Betaworks, with participation from Lerer Ventures, RRE Ventures, and CAA Ventures. “It’s been a little over a year since we launched Giphy, and since then we’ve been… Read more »


Re/code’s Kara Swisher Says Your Every Move Will Be Screened

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Kara Swisher, the co-executive editor of Re/code, was in Downtown Las Vegas to share her insights on the technology industry during Tech Cocktail Week. When asked to provide predictions of future trends in the technology industry, Swisher quickly alluded to wearables, even though she finds some of them to be “irritating.” Nonetheless, she recognized that the… Read more »


DC-based newBrandAnalytics Raises $5M Round of Funding

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NewBrandAnalytics, a DC-based startup that provides social business intelligence solutions to help service-focused companies (hospitality, restaurant, and retail industries) improve customer relations, has reportedly raised $5 million in a new round of venture funding. News of the funding comes from a filing with the Securities and Exchange Commission (SEC) on April 29. Not much is known about… Read more »


DC-Based Pinbooster Relaunching as Loop88

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DC-based Pinbooster, the leading marketing platform for Pinterest, has announced today that it will be relaunching as loop88. Loop88′s launch is accompanied by $500,000 in seed funding led by New Dominion Angels and the Center for Innovative Technology (CIT). Founded a mere two years ago, Pinbooster/loop88 helps companies like Whole Foods, Home Depot, Ghirardelli, Verizon,… Read more »


Miami’s LiveNinja Partners with IMRSV to Bring Emotion Recognition Technology to Online Shopping

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Just last month, Miami-based LiveNinja launched Katana, their real-time video chat platform aimed at developing better understanding and closer relationships between businesses and their customers. This morning, the company announced that it has partnered with NYC’s IMRSV to add emotion recognition technology to Katana, providing an additional layer of face-to-face interactivity previously unavailable to companies. “This is the… Read more »


Watch the Exclusive Trailer for FedScoop’s Short Documentary ‘Tenacity: Women Redefining Leadership’ [VIDEO]

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Last month, the DC-based startup, FedScoop, released its list of Top 50 Women in Tech, which includes the likes of private sector executives like Susie Adams, Microsoft’s Chief Technology Officer for the federal government business, and public sector reps such Teri Takai, the Chief Information Officer at the Department of Defense. In celebration of these… Read more »