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Marketing & Social Media

5 Tips to Boost Media Shares and Conversion

By | May 19, 2017 at 2:20 pm

Social media is a powerful marketing tool for your business, but if your followers aren’t engaging with or sharing your content, you won’t see much growth. A great social media marketing strategy is what turns likes and shares into leads and sales. With a…

Marketing

7 Key Video Marketing Statistics You Need to Know

By | May 15, 2017 at 10:30 am

Arguably, everyone knows how Dropbox got started. The founders shot a quick screencast video demonstrating how the product will work. They shared the link on HackerNews and got a huge community response. Though this story took place back in 2008, video marketing today still…

Video

VSDC Offers Professional Caliber Video Editing for Free

By | May 12, 2017 at 10:30 am

In an age where video is poised to take over the marketing world, understanding how to make a professional-looking videos is more important than ever. Whether you’re promoting a new startup or simply putting something together for personal use, finding the right program for your…

Facebook

Facebook Admits AI Can’t Do Everything Yet and Hires 3,000 Editors

By | May 3, 2017 at 4:30 pm

Facebook has responded to a string of high-profile deaths filmed live or uploaded to Facebook afterwards: They’ll be hiring 3,000 people solely to comb through video content and remove anything deemed too disturbing or violent. Here’s the relevant quote from Mark Zuckerberg himself: “Over…

Gear & Gadgets

TLC200 Pro Time-Lapse Camera Let’s You Capture the Long-Game [Review]

By | Apr 25, 2017 at 2:20 pm

Smartphones are so much more than just phones now. They cover everything from apps to photography to videography. Some Android phones even specifically focus on the photo and video component, which means the traditional consumer-grade digital camera doesn’t have a lot of room in the tech…

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Marketing & Social Media

6 Ways Infographics Can Boost Your Content Marketing

By | Apr 24, 2017 at 10:30 am

You are more likely to remember a new contact on your phone if you saved their information with their face rather than their name. Why? Your brain is capable of processing visuals about 60,000 times faster – and more effectively – than text. This…

Interviews

Seamless Integration Can Bridge the Gap Between Cable and Streaming Services

By | Apr 19, 2017 at 12:50 pm

Just a few short years ago, entertainment was dominated by cable services. If you wanted to watch your favorite shows, movies, and infomercials, you needed a box, a satellite dish, or an old school pair of bunny ears. But in 2007, Netflix made on-demand streaming…

Startups & Apps

On-Demand Slow Motion Video Company Teams Up with Fox Sports

By | Apr 10, 2017 at 3:30 pm

It’s no secret that video is on the rise, particularly in the marketing world. According to research, 96 percent of B2B marketers use video in some capacity and 73 percent see a substantial return on investment. This kind of popularity cannot be ignored when…

Video

Making Video Part of Your Content Strategy: 10 Tips and Tricks

By | Apr 7, 2017 at 9:15 am

Marketing, at its most basic, is connecting with people — and video is a huge part of many successful campaigns. What’s more, by the year 2019, Cisco predicts that 80 percent of all consumer internet traffic will be video. Here, I will share with…

Video

This Video Conferencing Tech Is Quietly Revolutionizing the Web

By | Mar 30, 2017 at 9:15 am

From Jules Verne’s 19th century short story In the Year 2889 to Stanley Kubrik’s 2001: A Space Odyssey, video chatting was nothing more than a fixture of science fiction for many year. However, in the technology age of today, almost everyone with access to a…

Marketing

5 Marketing Strategies You Probably Aren’t Using But Should

By | Mar 6, 2017 at 7:00 pm

Creating an effective marketing strategy is a little like trying to put together a puzzle: You start with the corners then fill in the edges before working inward to connect those tricky pieces. You have the basic marketing channels covered. You have a blog…

Opinion/Analysis

Why the Much-Hyped “Netflix of Books” Model Ended Up Flopping

By | Feb 22, 2017 at 4:30 pm

Last year, every social media network out there tried to jump on the streaming video train. Facebook had Facebook Live. Twitter had Vine. Snapchat had itself. Instagram copied Snapchat. Even Tumblr added live video. But Netflix, which alone produces a third of the internet traffic in…

Video

The Future of Marketing on Snapchat Is Video [Infographic]

By | Feb 14, 2017 at 3:30 pm

In a social media landscape dominated by Facebook and flanked by Twitter, Snapchat emerged on the scene in 2011 with critics insisting it would be exclusively used by pervs and creeps. The temporary message model was unheard of at the time and even the most…

Marketing & Social Media

9 Platforms That Will Keep You Excited About Video Content After Vine

By | Feb 7, 2017 at 7:00 pm

Vine, the Twitter-owned video platform, announced late last year that it was shutting down. The popularity of Vine skyrocketed back in 2013, thanks to the novelty of its short, looping videos that inspired creatives in comedy, art, sports, music and dance. But now with the…

Gaming

Virtual Reality Arcades Are Catching On: Are They Here To Stay?

By | Jan 26, 2017 at 2:20 pm

Say goodbye to impossible claw machines, skipped-over Skee Ball alleys and Dance Dance Revolution games that have been collecting dust since the 1990s. Something new is in town and it’ll gobble up your quarters faster than a laundromat.  That’s right, virtual reality arcades are here,…

Startups & Apps

11 Apps That Allow You Watch Your Favorite Movies

By | Jan 1, 2017 at 10:30 am

The rate at which we are having technological advancements, many applications have emerged that can be able to do the same thing over time. This is common, especially for android users. Android OS has more than six million applications, some of which can perform the…

Video

The Top 10 YouTube Videos of 2016

By | Dec 30, 2016 at 2:20 pm

Every single article you’ve read about 2016 has likely mentioned the fact that celebrity deaths really took their toll on the general public. However, this isn’t one of those articles. I mean yes, I did bring it up in the very first sentence, but…