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Tim Rocho of Set For Life Aims To Foster Financial Literacy Education

Set For Life

Financial struggles are one of the biggest causes of stress. So it would only make sense to be totally fluent in financial ins and outs.  Financial literacy enables individuals to make informed and effective decisions through their understanding of finances. Based in Scottsdale, Arizona and founded by Tim Rocho, Set For Life is a financial community that brings together the latest online tools and resources aimed at helping you achieve financial success. While the product is still being fully developed, Tim describes Set For Life as:

“It’s like weight watchers for personal finance.”

I recently interviewed Rocho – watch the video conversation with Tim Rocho of Set For Life. The interview was filmed at ASU Venture Catalyst at ASU Skysong during Techiepalooza on June 7, 2012. It is also part of the Tech Cocktail Conversations podcast - subscribe on iTunes.

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About the Author

Frank Gruber is the founder, CEO and Executive Editor of Tech Cocktail. He is an entrepreneur and new media journalist focused on sharing his tech product expertise and analysis on emerging technologies. Previously he built products for millions of users while at AOL and Tribune Company. He is a startup advisor and investor. He is the author of the book, Startup Mixology, Tech Cocktail’s Guide to Building, Growing, and Celebrating Startup Success. Find Frank Gruber online and follow him on Twitter at @FrankGruber.

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