During Frank Gruber’s recent Startup Mixology stop in Washington D.C. at the Crystal Tech Fund, he sat down with a panel of guests to talk about different facets of starting up, launching new products, and leveraging networks for success. When Zvi Band, CEO of Contactually, took the mic, he made an interesting point: it’s obviously all about successful networking, but the medium through which you network isn’t that important.
This is a lesson he learned partially during his college years, where he was an introvert developer who wanted to head home on the weekends more often than not. However, as he grew up Band realized that there was something to be said for networking.
He didn’t network just for the sake of boosting his business card collection though. Rather, he was legitimately interested in meeting new people and learning more about the tech industry. He met the right people at the right time, and that landed him as a CTO before he decided to venture out and build Contactually.
According to Bnad, there are a lot of things we may do wrong while networking but the number one reason people fail to network is the simple fact that they don’t do it. If you make a consistent effort, even something as simple as sending an email a day, it’s a game changer.
During his talk Band stressed the importance of establishing a connection, no matter how simple. Let somebody know you’re thinking of them, and stop thinking about how you’ll connect with them.
Here’s the video: