June 17, 2016
The blogger sphere is booming with experts sharing their knowledge with engaged audiences. Although their success might seem as easy as putting up a blog and writing a few posts, there’s a lot more that goes into becoming a successful blogger.
If you’ve got an awesome idea for your content and are ready to embark on your journey to becoming a full-fledged blogger, there are a few basic areas you need to make sure you cover before you get started. There will be much, much more than these basics to cover on your way to blogging success, however, these serve as a good starting point. Check out these five basic tips for first time bloggers.
1. Pick an Awesome Template
The first step to take in creating your blog is to find a template that fits your theme, expresses your personality, and offers a seamless user experience. You can either choose to work with a WordPress theme, or create your site on Wix or Squarespace. No matter how you choose to create your blog, remember that usability will be key.
Once you’ve got your site somewhat put together, have your friends and family test it out a bit. Take note of things like how well they’re able to navigate it, which design elements seem to distract them, and where their eyes seem to go first on each page.
2. Purchase Your Domain
Although many sites will allow you to use a url with their name within it, for example emmascakes.wordpress.com it’s best to purchase your own domain to make your blog a bit more professional. Having your own domain will also help potential followers recognize the url later on.
The first step in purchasing your own url is to find one that works well with your blog’s purpose but is simple enough for your followers to remember. Moz offers up an excellent guide to picking the right domain name. Once you’ve got a name in mind, you will need to check to make sure it is available. Tools like this one can help you figure out which domain names are already taken to narrow down your choices.
3. Secure Your Blog Against Potential Attacks
Once you’ve created your site, it will be important to protect your hard work against potential online attacks. Cyber security is a major concern among online businesses and blogs, but taking the right steps to protect yourself will significantly reduce your chances of falling victim to an attack.
The first step you should take in protecting your work is to make sure that the computer you plan to work on has solid and up-to-date antivirus software. Once you’ve protected the device itself, you’ll need to pay attention to where and how you work on your blog.
Avoid working on your blog while connected to an open WiFi network and be sure to create a unique password to protect your login information against hackers. You can check out more cyber security tips for bloggers in this guide on Lifehack.
4. Pay to Play on Social Media
Social media is arguably one of the best ways to promote your blog. The problem is, it can be difficult to build your audience without paying to play. The good thing is, paid social media marketing is fairly inexpensive.
If you aren’t sure where to start with social media marketing, there are a ton of great guides that can help you. There are also a lot of influencers who you can follow to learn new strategies and find new tips as you go as well.
5. Collaborate with Other Bloggers
Although it may seem like other bloggers are simply your competitors, viewing them as your allies will actually benefit you MUCH more as you progress as a professional blogger. Once you’ve got your blog up and running, look for other bloggers within similar genres who you can reach out to for feedback and advice. You might be surprised at how supportive other bloggers are of those who are just entering the field. You could even set up MeetUps with bloggers in your area to discuss new trends and tips on a weekly or monthly basis.
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