8 Ways to Make Your Infographic Pop

May 3, 2017

10:30 am

If you’re a marketer, educator, business owner or blogger, you will likely already know that infographics are one of the top performing types of visual content out there. But coming up with an original topic for this type of content isn’t easy.

The problem is, there are just so many infographics out there already. For your infographic to stand out from the rest, it needs to be memorable. People need a good reason to read it and, hopefully, share it on their networks.

A memorable infographic will entertain your audience, offer them new or unique information, and will hopefully even spur them to seek out more information about the main topic.

Coming Up With A Topic

So how do you achieve those things when virtually every infographic topic, it seems, have been covered already? Sometimes it simply involves looking at a topic from a new perspective or an angle that challenges popular opinions. You can also look for a specific niche within a community that has not been represented in many (or any) infographics.

While your infographic may not cover a completely new topic, you can still provide new and unique values to readers paired with an engaging and memorable design that can stand out from the droves of other visual content. Here are eight ways to come up with unique and share-worthy infographic ideas.

Read more about marketing techniques at Tech.Co.

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Sara McGuire is a Content Editor at Venngage infographics. When she isn't writing research-driven articles for a number of business and marketing sites, she enjoys reading graphic novels and writing music reviews.

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