March 14, 2010
Well, Day 3 has come and gone and I can report that, at least I survived. Kidding, It wasn’t bad at all. Today was a pretty busy day with three sessions on my schedule: Building a Bulletproof Financial System, Media Armageddon: What Happens When the NY Times Dies, and finally Don’t Move – Build a Startup Community Where You Live. All three were really good.
So here are a few takeaways from Day 3:
Plan more time than you need to get to the venues. We are staying at a house about a mile outside downtown. Even if you are closer, cabs and buses are hard to come by sometimes, so it’s best to give yourself a bit more time to get where you are headed and have time to grab a coffee or water and take a few-minute break.
Food is hard to come by, especially on a tight schedule. Between events there are very few places to grab a bite to eat. They have food carts/vans outside the convention center with local vendors, but as you can imagine, the lines are HUGE and it takes a while to get something. I also ran into a situation today where I waited in line a long time, only to get to the front and we were told they ran out …. So my suggestion is to pack a few snacks in your bag. Snacks like Fiber One bars and some water are a great way to tide you over until you can get a proper meal.
Automated business cards are cool. Of course, I have business cards with me, but sometimes I forget them. All over the place here this year they have those QR barcodes on everything, and most important, every badge holder has a unique code on it. You can simply download a bar code reader and scan the code and it automatically adds them and their contact info to your my.sxsw.com account. Later you can go in and export that info as a csv file to import into your address book of choice. Networking made easy.
Take time to recover. Today there was a period of time I really had nothing I wanted to do so I hopped a cab back to the house for a littler R&R. It helped a lot. So find those periods where you don’t have anything pressing and take a break.
You don’t have to hit every party. As I said before, you can easily get caught up in the parties, and that’s cool if that’s your thing, but you can also grab a few beers and network at some of the sponsored happy hours and then call it a night. I hit the Razorfish party for a bit then headed home to catch up on the day’s writing.
We have the big TECH cocktail party tonight after a long day of great sessions, so stay tuned for more of my adventure.
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