Aha Mobile Creates Personalized, Interactive Radio

March 14, 2010

5:00 pm

If you want to stay connected to your friends, news sources, and traffic updates without taking your eyes off the road to text, Aha Mobile, has the solution: The Palo Alto, CA-based company has developed a back-end platform that safely connects drivers to one another and to the Web with personalized, interactive radio stations.

The Aha platform takes the information you care about from the Web and from other drivers, filters it based on your location and preferences, then converts it into audio stations so you can simply listen in as you drive. Aha also lets you record and share 15-second geotagged comments with other drivers. With Aha, drivers access the information they need audibly, rather than visually. That means you can stay focused on the road ahead, which makes driving safer for everybody, while you are entertained with audible Facebook updates, podcasts—and even fellow drivers singing along to the radio on the “Caraoke” station—as well as announcements about traffic and road conditions.

The company, backed by the venture capital firm Venrock, is also working with multiple consumer electronic and automotive manufacturers to integrate Aha stations into their products – and provide an even more integrated automotive experience. The Aha radio app for the iPhone and iPod touch just became available from the App Store last month.

Aha Mobile has been selected to participate in the TECH cocktail SXSW: Blackout Sunday event, presented by Microsoft BizSpark and Volusion.

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