Ami Ben-David is Trying to Beat Google in Mobile Search

March 17, 2012

12:45 pm

I tend to think entrepreneurs are crazy if they’re trying to build a new social network. So Ami Ben-David and co. must be really crazy – they’re trying to beat Google at search., or “The Everything Project,” is a mobile search engine that delivers easy-to-view, highly visual results. It evolved out of Do@, which called up results from within apps.

But are they really crazy? Investors don’t think so – they’ve put in $9 million. is also backed by Ben-David’s experience investing and starting companies in mobile, and a darn beautiful interface (it’s a web app for now).

Ben-David shared his aspirations at our SXSW #StartupLife Celebration last weekend. In the video below, he explains the power of smartphones, why he’s a startup addict, and the value of patience.

Watch the video featuring Ami Ben-David from

You can find more of this year’s coverage of the #StartupLife at SXSW here.

Editor’s Note: Thank you to Vitrue, a sponsor of our #Startuplife Celebration and Tech Cocktail’s special SXSW video series. Check out Vitrue’s live daily updates from SXSW!

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Kira M. Newman is a Tech Cocktail writer interested in the harsh reality of entrepreneurship, work-life balance, and psychology. She is the founder of The Year of Happy and has been traveling around the world interviewing entrepreneurs in Asia, Europe, and North America since 2011. Follow her @kiramnewman or contact

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