This Startup Makes Customer Service as Easy as It Should Be

June 4, 2016

12:00 pm

The importance of customer service has been described in many different ways. Whether you view it as “instrumental,” “necessary,” or “vital” to the success of your company, the fact remains that good customer service leads to great success. So why do companies not make it a priority? Rather than treating you like a person, they constantly bombard you with live chats and robotic surveys that make you feel like you’re in 2001: A Space Odyssey. Is there anyone out there willing to make customer service the simple process it deserves to be? Yes, there is.

Simply named Service is an on-demand customer service provider that takes all the badgering and holding out of the equation. The process was perfectly explained to us by Casey Clough, the marketing coordinator at Service:

“To file a complaint, all you need to do is type in the company you’re having an issue with. Then, you choose the issue you’re having from a few available options. Then, you’ll choose your desired resolution- something like a refund, replacement item, discount, airlines miles, etc. Next, you’ll give us more details about what exactly happened, as well as uploading any supporting documentation. Once you’ve done that, we’ll take it from there.”

Yes, it’s that simple. Finally, a customer service company that uses the phrase “we’ll take it from here” and actually means it. They take all the pertinent information they need and they make sure you end up with a reasonable arrangement. In one particular case, a couple was denied an airline refund due to the Zika outbreak, despite the wife being pregnant. Service took over the case and was able to get them a full refund for the very expensive flight.

“We don’t want to wring as much money as possible from the companies at fault in these cases,” said Clough. “We simply want to reach a fair resolution for both parties. We are most proud of the fact that we’ve saved users over 3,500 hours of their time. We believe that if people could spend their time doing what they enjoy, the world would be a happier place.”

Admittedly, Service is aggressive about getting their users the money they deserve in these situations. They aren’t, however, trying to “steal from the rich and give to the needy.” This company is dedicated to fair resolution for everyone involved. And while it might sound a little to “outdoor yoga class” for some people, making people happy is what customer service is all about.


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Conor is a writer, comedian and world-renowned sweetheart. As the Assistant Editor and Writer at Tech.Co, he’s written about everything from Kickstarter campaigns and budding startups to tech titans and innovative technologies. His background in stand-up comedy made him the perfect person to host Startup Night at SXSW and the Funding Q&A at Innovate! and Celebrate, posing questions to notable tech minds from around the world. In his spare time, he thinks about how to properly pronounce the word "colloquially." Conor is the Assistant Editor and Writer at Tech.Co. You can email him at

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