November 16, 2010
Today’s marketers are hard at work creating huge evangelical communities for their products and services. One key group of consumers that these marketers are connecting with are bloggers. Now thanks to BlogDash, marketers and PR professionals have an easier way to find which bloggers they ought to target and why.
Founded in NYC in 2010, BlogDash’s goal is to create more meaningful and targeted conversations between businesses and bloggers. BlogDash’s dashboard shows marketers and PR folks the bloggers full profiles including their bios, location, social networks, published content and stats. All of this information encourages the communications teams to make targeted pitches in a timely and effective manner. It’s a win-win for communications professionals and bloggers – the communications team is provided with plenty of potential, outsourced marketers and the bloggers may receive press and/or sponsorship attention. BlogDash will be available to the public soon.
BlogDash was created by David Spinks who also created and currently acts as Community Manager for Scribnia, the online source for blogger reviews. Spinks and the rest of the BlogDash team will be showcasing their soon-to-be released product at Tech Cocktail NYC on November 19th – come get a sneak peek at what might become the latest hit in blogger outreach.
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