February 12, 2016
As passionate bloggers, we can get quite caught up in the details of tracking our performance, monitoring social media and getting the latest news and updates in our industry. Before we know it, we have 52 tabs open and we are wondering how we got here.
In situations like this, a tool that showcases all this information at once would be really helpful. Instead of a morning routine of opening multiple tools, logging in and searching for new information, we’d just take one glance, see the updates we need, then get right to work.
That is where dashboards come in. Online dashboards, like those in a car, allow us to view data from multiple tools at once. You probably already use a dashboard of some kind. When you log into WordPress, you’re taken to the dashboard which shows you the latest information for your blog. There is also Hootsuite, dedicated to social media, and Feedly, dedicated to blog subscriptions.
This post, however, refers to more comprehensive dashboard tools, which pull in data from all the major tools businesses tend to use. Although they are created for businesses, these tools are great for bloggers too. Here are a few ways that an all-in-one dashboard can be used to supercharge your blogging efforts.
Track Blog Performance
Of course, this is one of the most important areas to bloggers – we want to know what is happening with our site at all times, track statistical trends and be able to see when something goes wrong.
Pull in all the WordPress statistics you need to start your day. You can track the number of users (if people can log in to your site), view your latest posts and comments. The perfect tool will also be able to show us our Alexa rank, SEO performance, Google Analytics statistics and even Bitly links.
Track Social Media Statistics
If you have social media accounts dedicated to your blog – a Facebook page, Pinterest account, SlideShare showcase – it’s always great to be able to see how people are interacting with these accounts.
Some bloggers create a spreadsheet and manually go into each tool to track this information on a weekly basis. That is exhausting! Dashboards can pull in data from various social networks to show you how your social media accounts are performing.
To say bloggers get a lot of emails per day is probably an understatement. Inbox Zero is probably just as mythical as Bigfoot to many popular bloggers. Between the alerts mentioned above, blog readers sharing their thoughts and all the other blogs and newsletters we have subscribed to, some days it can feel quite overwhelming. The only way to make sure it doesn’t pile up is to check in every hour or so to clear it out.
Adding email to your dashboard, however, can give you a bit more piece of mind. You can see whether you have new messages and click on any to open them up in Gmail. It is just as easy to manage multiple accounts at the same time – just add them all!
Plan and Review Schedules
As this article clearly indicates, being a blogger is more than just writing. We are pretty much micro-business owners, wearing many hats. It is important, therefore, that we establish a schedule of activities and stick to it to ensure that blog posts and newsletters are published on time, we are regularly active on social media, and a host of other things, in addition to our personal lives and main jobs.
A dashboard tool can pull in your calendar and show your agenda so you’re always aware of deadlines.
Monitor Finances and Track Earnings
For advanced bloggers, your site is most likely a source of income. You probably have Google AdSense already set up, promote a few affiliate products in your niche or even sell your own products via PayPal. You can set up a dashboard that shows you all your earning statistics along with current balances and income.
So, if you are looking for a cure to your 52 tab problem, an all-in-one dashboard for your blog is a solution well worth looking into. These items are just some of the ways bloggers can use dashboards to help make your days easier to manage. You get to view all the data necessary to make important decisions and eliminate the hours spent switching between tools to assess your performance and make sure everything is handled in a timely manner.
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