September 8, 2011
Looks like there is still room in the crowded daily deal space for one more variation on a theme: Cardagin Networks’ technology platform offers local businesses a self-service portal for managing mobile marketing campaigns and loyalty programs.
For local businesses struggling with a cost-effective, engaging and relevant way to acquire new customers and reward and retain existing customers, Cardagin makes it easy to create and edit offers and announcements in real-time.
Cardigan’s platform solves several problems: Paper and plastic loyalty cards and coupons are inconvenient and vulnerable to fraud; traditional local advertising is segmented and ineffective; and new media can be unproductive and even end up sending the wrong message. With Cardigan, local businesses can digitize their loyalty club or “punch card” programs, create and publish real-time mobile advertisements and track customers’ spending habits.
Consumers can use Cardagin’s mobile apps and website to maintain and manage their loyalty points and to gain instant access to offers, announcements and rewards. Cardagin also has a “virtual mall” that lists the businesses relevant to a consumer, based on that consumer’s location and personal preferences.
If you are attending Tech Cocktail Chicago’s Mobile Mixer tonight, be sure to stop by and say hi to the Cardigan team, as they are one of our featured startups.
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