Chromecast Launched, Look Out Apple TV and Roku

July 25, 2013

3:50 pm

Yesterday, Google announced the launch of Chromecast. Sundar Pichai, the Senior Vice President for Android, Chrome, and Apps, detailed the specifics about the USB device designed to give users a way to connect their phones, tablets, and laptops to their TV screens.

Chromecast fits into the USB slot of any HDTV, and since it is the size of a flash drive, there is no bulky box to fit into your entertainment system. Currently, it supports content from Netflix, YouTube, and Google Play Movies and TV, but it will expand its realm into Pandora and other services soon.

Android tablets and smartphones are compatible with Chromecast, no question about it. But Google has gone the extra mile to include iPhones, iPads, and Chrome for Mac and Windows for compatibility with Chromecast.

While Chromecast effectively turns your attached device into a remote, you can still multitask. Sending emails, browsing social media, and surfing the web are no problem while you stream Netflix.

Google has also integrated a new extension for the Chrome browser that is currently in beta. It allows you to project any browser tab to your TV, via Chromecast, so watching news clips or videos from non-apps is fluid and easy.

By Google’s own numbers, only about 15 percent of people know how to view online content on their TV. In the hopes of capturing the large audience available, Chromecast starts at only $35, which is considerably less than Apple TV and Roku, which can get up to $100.

It is available now on Google Play, Amazon, and BestBuy.com. However, it will be available in-store at BestBuy starting July 28, and for a limited time, Google is offering three months of free Netflix to go along with your purchase.

chromecast

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Will is a Senior Writer with Tech.Co, based out of America’s Finest City: San Diego. He covers all territory West of the Mississippi river, digging deep for awesome local entrepreneurs, companies, and ideas. He’s the resident Android junkie and will be happy to tell you why you should switch to the OS. When he’s off the clock, Will focuses his literary talent on the art of creative writing…or you might find him surfing in Ocean Beach.

Follow Will on Twitter @WJS1988

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