A Positive Company Culture is Crucial for Success

October 1, 2014

10:30 am

According to the 2013 State of the Workplace Gallup poll, more than 70 percent of American employees are disengaged at work. Further, the poll highlights how a disengaged workforce negatively impacts a company’s financial results.

If there’s one major takeaway from this poll it’s that a strong and positive company culture is crucial for success, and the need for solutions to better engage employees is real. CultureIQ, a culture management software company, today announced the launch of a new platform dedicated to helping businesses of all sizes measure and strengthen their organizational culture.

This new SaaS solution featured adaptable and user-friendly feedback surveys as well as data analytics and tools designed specifically to help implement culture programs. The New York based CultureIQ wants to define how things get done in an organization and how that leads to more effective employee recruiting, retention, and engagement.

“CultureIQ’s solution is designed to give every employee a voice and every company the tools to listen,” says Greg Besner, founder of CultureIQ. “As an early owner of Zappos.com and former C-suite executive within public and private companies of various sizes, I’ve seen the impact of successful corporate culture initiatives on recruiting and retaining the very best people, and delivering greater productivity and stronger financial results.”

Interested parties can get CultureIQ at an annual licensing fee based on the number of employees in their given company. And backed by some serious power hitters, like the VegasTechFund, CultureIQ promises to be an interesting company to follow as they continually grow.



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Will is a Senior Writer with Tech.Co, based out of America's Finest City: San Diego. He covers all territory West of the Mississippi river, digging deep for awesome local entrepreneurs, companies, and ideas. He's the resident Android junkie and will be happy to tell you why you should switch to the OS. When he's off the clock, Will focuses his literary talent on the art of creative writing...or you might find him surfing in Ocean Beach. Follow Will on Twitter @WJS1988

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