February 11, 2015
It’s routine practice: you need a graphic designer, so you hire a freelancer, firm, or in-house staff to meet the need. Design Pickle doesn’t like that though, because they think the graphic design delivery system is broken.
The problem that Design Pickle diagnosed is that graphic design firms and freelancers can’t run a profitable business unless they charge exorbitant hourly rates or require large retainers for full time work. Not to mention 75 percent of graphic design needs are for small, quick tasks which aren’t substantial like long-term projects.
“Today’s businesses move faster than ever before,” says Russ Perry, founder of Design Pickle. “They require creative services to move at the same speed.”
Perry started Design Pickle after experiencing firsthand how stressful and problematic the traditional model of graphic design could be for businesses that only needed simple tasks done. He built Design Pickle as a unified, digital hub of graphic design services: unlimited requests, revisions, and next-day business turnaround for only $195 a month.
“Design Pickle is next in line to disrupt an entire industry. We aim to be the most reliable, friendly, and valuable graphic design solution on the market,” says Perry.
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