Bill Nye and GE Bring Back #EmojiScience to Help Kids Understand Science

May 5, 2015

8:00 am

Science is about to get a bit more (:Thumbsup:) thanks to emoji (:smiley:).

General Electric (GE) announced the debut of a new Emoji Science web series with Bill Nye. This is part of the company’s plan to deconstruct serious science in the classroom by developing official Emoji Science Lesson Plans with the National Science Foundation. GE is also bringing back the Emoji Table of Experiments, as part of a new interactive resource platform for teachers and students called,

According to GE, there was an overwhelming demand from science teachers for more emoji tools to teach science in elementary and high school classrooms. The Emoji Science Lab will include: The Interactive Emoji Table of Experiments, where students can learn about key innovations in science through emoji. In addition to lesson plans for classrooms, with five lesson plans all providing information and activities based on emoji and real science.

A new web series with Nye will also air on the website, and it will highlight science topics where recent discoveries show promise to change the world including: Energy Efficiency, mapping the mind, and materials science.

“In GE labs around the world, our engineers are working on scientific breakthroughs that are changing the way we live – from how we travel to how we conserve energy to how we connect to one another. These are exciting but often complex science topics. By presenting these hardcore science topics through the lens of emoji, our hope is to create new understanding and conversation around these topics that resonate with several audiences, especially the next-generation,”  said Sydney Lestrud, Global Brand Marketing Manager at GE.

GE opened the World’s First Emoji Science Lab last year. The campaign asked users to sent GE their favorite emoji on Snapchat, and in return, they received personalized, real-time science experiment videos.

Students in the United States rank below the Organization of Economic Co-Operation and Development (OECD) in math and science, so the real question is: how will engagement help kids become more interested in science and technology? Research actually shows that new technology tools can make kids more engaged and more creative. So GE is on to something.

Other programs from GE this year include a nine-part digital YouTube series titled “The Invention Factory”, a recurring segment to showcase new kid inventions on The Tonight Show with Jimmy Fallon titled “Fallonventions” and a new TV series with National Geographic set to air this fall titled “Breakthrough.”

The full #EmojiScience curriculum will be available for download in August.

Image Credit: Flickr/Martin Cron

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Camila has been heavily active in South Florida’s tech startup community, where she is a co-host of a local radio show called pFunkcast. Camila previously worked at Greenpeace International and the Organization of the Prohibition of Chemical Weapons (OPCW) in various communication roles. A proud Brazilian who spent most of he life in Peru, she is passionate about traveling and documentaries.

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