Healthy Entrepreneur

The Financial Concerns of Growing a Startup While Raising a Family

By | Sep 13, 2017 at 8:30 am

It was only two days before her salary arrived, but thanks to my client’s overdue payment, we were flat broke. I had planned for this, of course, but my planning went haywire when I had to pay for my client’s SSL certificates as they…

Culture

Chicago

4 Lessons Founders Learned from Their Employees

By | Sep 13, 2017 at 7:15 am

Building a team is one thing, learning from them is another. If you take the time to listen to your employees, you’ll grow as a person and it’ll help grow your business. We asked founders what they’ve been taught by their employees. My Employees…

Innovate Celebrate 2017 300×600

Books

DC

Why Venture Capital Misses The Big Ideas

By | Sep 12, 2017 at 6:30 pm

For most people, “innovation” means what we invest in: Where’s the next Uber or Lyft? But there’s been very little innovation in how we find ideas. As one tangible example, most of the venture capital process today is a “one size fits all” system…

Healthy Entrepreneur

Santa Monica

Pixels Can Turn Your Art Into a Yoga Mat

By | Sep 12, 2017 at 12:20 pm

Picking out your yoga mat can either be pragmatic or personal depending on the individual’s needs. For some, having a special design on their mat can set the tone for their Zen moment and bring some uniqueness to their practice. Today, you can create…

Tips & How To’s

3 Essential B2B Marketing Tips for Small Business

By | Sep 12, 2017 at 7:15 am

When it comes to B2B marketing, some small companies have a hard time getting into the game.  Many small business owners are used to marketing to clients but not other companies. But when it’s a B2B sale, their marketing skill sets struggle. Here are…

Innovate Celebrate 2017

Reports & Rankings

20 Most (and Least) Trustworthy Industries in the US

By | Sep 11, 2017 at 9:20 am

In recent years, trust has become an integral part of success in the business world. While companies large and small used to have free reign over how they ran their businesses as long as they were making money, the rise of social media has…

Tips & How To’s

Boston

5 Ways Online Businesses Succeed When They Open a Physical Store

By | Sep 11, 2017 at 7:15 am

Although online-only business models promise higher returns, retail brands are starting to open brick-and-mortar locations to attract more consumers. Just look at Amazon. It wasn’t that long ago that retail-focused entrepreneurs were thrilled by the possibilities of online-only business models. Doing away with significant…

Marketing & Social Media

5 Social Media Marketing Mistakes You Need to Avoid

By | Sep 10, 2017 at 12:45 pm

These days, brands in all shapes and sizes are posting actively on social media sites, trying to get their market’s attention. If you’re launching a new brand or business, you need to prepare to fight for some of the social user’s precious browsing time….

Interviews

Chicago

Brian Barnes of M1 FinanceStanford on Reinventing Millennial Investing

By | Sep 10, 2017 at 10:30 am

Brian Barnes is the CEO and Founder of M1 Finance, a startup making an automated investment tool that lets users put their money to work in a balanced portfolio without the hassle of actually managing it. Just a few years after graduating from Stanford,…

Marketing

10 Popular Influencer Marketing Tools to Improve Your Reach

By | Sep 9, 2017 at 2:30 pm

Influencer marketing is the latest trend in brand promotion strategies, and it is becoming increasingly popular among companies compared to traditional strategies. A recent study shows that $570 million was spent on influencer marketing campaigns in 2016 alone, and this spending is expected to increase…

Entrepreneur

5 Fields Recommended for First-Time Entrepreneurs

By | Sep 9, 2017 at 10:30 am

Being an entrepreneur might seem like an attractive career choice from the outside. But when the chips are down and the funding is no where to be found, it takes grit and determination to keep going. Fortunately, there are a few fields that first-time…

Pitch

5 Things to Include in Your Elevator Pitch

By | Sep 8, 2017 at 3:50 pm

Small message. Big impact. This is in short what elevator pitch is all about. An elevator pitch is a short sales pitch that you must be able to deliver within the quick span of an elevator ride. Think of a ballpark figure anywhere in…

Programming education

Becoming an Excel Specialist is Easier Than You Might Think

By | Sep 8, 2017 at 3:00 pm

Across the entire landscape of business, Microsoft Excel is arguably the most commonly used software. Its prevalence is so great that jobs often require prospective employees to pass basic competency Excel tests. But learning any new program requires a good teacher. If you feel…

Marketing

Denver

How to Align Go to Market Strategies to Match the Enterprise Buying Cycle

By | Sep 8, 2017 at 8:30 am

In a previous post I recently covered the importance of targeting large-scale enterprise deals. Now we’ll touch on the steps SaaS companies need to take to land these contracts. The go-to-market approach for these deals is much more complex than a self-service or SMB…

Culture

How to Have Better One-on-One Meetings With Employees

By | Sep 8, 2017 at 7:15 am

If you having regular one-on-one meetings with your employees, great! As a good manager, you probably want to make them better. If not, don’t worry, now’s the perfect time to start. As a manager, holding one-on-ones is a fundamental strategy to developing a successful and engaged…

Marketing

How Influencers Can Improve Your Content Marketing Strategy

By | Sep 7, 2017 at 5:00 pm

A decade after social media transformed marketing, allowing brands to engage directly with their customers, content marketing has a nearly universal tactic, with more than 86% of marketers using it. And with more than 90% of consumers indicating they prefer to learn about a…

Healthy Entrepreneur

Berkeley

How Power Naps Can Make You Smarter

By | Sep 7, 2017 at 11:30 am

Thomas Edison slept three to four hours a day, former President Clinton grabbed five to six and even Jay Leno got five hours of sleep per night according to research by Dr. James Mass, et al. While the majority of individuals can’t fully function…