Productivity

How to Be Your Most Productive at Any Given Moment

By | May 24, 2017 at 12:50 pm

Is what you’re currently doing the most productive thing to move your day forward? If you’re sitting at home, scrolling through your smartphone for interesting articles to read, chances are you have at least three other more productive things you could and should be doing in order…

Tips & How To’s

4 Tips to Hiring a Digital Marketing Agency

By | May 24, 2017 at 11:20 am

It’s time to hire a digital agency that can help with your marketing strategy. How can you determine whether an agency is the real deal or not? Are the people you’re placing your faith in professionals or novices, are they trustworthy or not? Here are…

Tips & How To’s

Set Yourself Up for Success: 4 Keys to Launching a Strong Brand

By | May 23, 2017 at 7:00 pm

When you start a business, most people think of two things: independence and money. And, while both are true, there are an infinite number of routes to arrive at Point B. More and more frequently, however, the businesses that succeed are the ones that…

Coworking spaces

5 Myths of Coworking That Are Stopping You From Being Productive

By | May 23, 2017 at 3:30 pm

Coworking has become the new norm for burgeoning companies. With new spaces opening up everyday and established spaces expanding like it’s going out of style, the revolution is in full force. And with remote work becoming a popular perk, there is no sign of slowing down….

Incubators

Detroit

8 Michigan Incubators That Startups Need to Know

By | May 23, 2017 at 2:20 pm

In the automotive hub of America, there is a post-recession comeback story in the state of Michigan with a fast growing entrepreneurial ecosystem. These incubators and accelerators spread throughout the state offer programs and support to budding founders and teams looking to build their…

Entrepreneur

10 Tips for Picking the Best Software to Use in Your Store

By | May 23, 2017 at 9:15 am

Having a good product or service is important. Without something worth selling, you’re not going to keep customers for long. But even if you have the best products in your industry, if your users can’t figure out how to buy what you’re offering, they’re…

Tips & How To’s

5 Ecommerce Tricks to Make Your Product Page Photos Pop

By | May 22, 2017 at 7:00 pm

If you want to succeed in the ecommerce game, it doesn’t matter what you’re selling. Look around the internet and you’ll be able to find anything. However, once they land on your page, customers will focus on one thing, the product photo. If your…

Marketing & Social Media

The Seven Most Popular SEO Myths

By | May 22, 2017 at 3:30 pm

Ensuring that a website’s rankings are as high as possible is not an easy thing. I’ve noticed over the years that some folklore has crept into the picture, oftentimes mystifying how SEO works best. Simply put, high-quality content, careful measurement, and performance fixes should…

Culture

Portland, Maine

Giovani Twigge of IDEXX Laboratories on Company Culture

By | May 22, 2017 at 12:50 pm

Walk along the streets of Portland, Maine and you’ll find everything festivals and sports to historic museums and local companies. If you happen to walk into the Maine College of Art (MECA) this June 19-23, you’ll be treated to Maine Startup & Create Week (MSCW), where there’s…

Tips & How To’s

What Entrepreneurs Can Learn from Successful Tech Startups

By | May 22, 2017 at 10:30 am

In this golden age of entrepreneurship, startups are sprouting like mushrooms all over the world. Unfortunately, only a handful of them are built to last. Statistics show that the failure rate of startups hovers around 50.4 percent – with reasons varying from emotional pricing…

Dev & Design

The 7 Most Important Website Usability Factors

By | May 21, 2017 at 2:30 pm

Usability is very important in modern web design and could be the difference between a user sticking around on your website or getting out of there faster than Usain Bolt, never to return again. There are a large number of factors to consider for…

Productivity

How to Elevate Your Entire Sales Team and Find the Bright Spots

By | May 21, 2017 at 10:30 am

Sales teams often mimic the bell curves we remember so dearly from our days of high school. A small number of people stand above the rest, some lag behind, and the majority lie somewhere near the median. Unlike high school, however, the folks on the…

Interviews

Codie Sanchez Baker of First Trust on Getting Rejected and Getting Paid

By | May 20, 2017 at 12:45 pm

The life of an entrepreneur is built on a foundation of rejection. If you want to succeed, you’re going to have to fail quite a bit before you get it right. Fortunately, most entrepreneurs know that learning from those mistakes is more valuable than…

Tips & How To’s

5 Entrepreneurs on the Best Time to Reexamine Your Pricing Structure

By | May 20, 2017 at 10:30 am

A stale pricing strategy is an easy way to lose out to your competition. Whether you’re charging too much or even charging too little, the wrong price can be the difference between success and failure. But how do you decide? We asked five entrepreneurs when…

Marketing & Social Media

5 Tips to Boost Media Shares and Conversion

By | May 19, 2017 at 2:20 pm

Social media is a powerful marketing tool for your business, but if your followers aren’t engaging with or sharing your content, you won’t see much growth. A great social media marketing strategy is what turns likes and shares into leads and sales. With a…

Healthy Entrepreneur

3 Ways to Improve Employee Health

By | May 18, 2017 at 8:30 pm

As you expand your workforce you’ll want to make sure your employees are working efficiently and keeping up the momentum. Taking an interest in the health of your employees can ensure more job satisfaction and help them live a longer life. If you’re looking…

Tips & How To’s

How to Improve Mobile App Engagement Through Design

By | May 18, 2017 at 7:00 pm

User experiences are crucial to the success of an application. Design something too simple, and you’ll lose out to other groups that can offer more features. Design something too complicated, and most users will delete the app after their first few attempts to use…