Productivity

NYC

8 Tech Tools to Help Improve Your Bottom Line

By | Dec 5, 2017 at 5:00 pm

Technology has completely changed the way that many companies approach their work, but are you taking advantage of all the resources that are available to you? Today’s tech tools can help your company with everything from sales and customer acquisition to productivity and employee…

Social Networking

San Francisco

Don’t Underestimate the Power of Introductions

By | Dec 5, 2017 at 7:15 am

I only met Ron Conway once. He was an early investor in Datahug and when I met him it was at his home in San Francisco. This was not your normal investor meeting. It was all about introductions and understanding who I wanted to…

Productivity

Denver

Why “Inbox Zero” Isn’t Worth the Hassle

By | Dec 4, 2017 at 6:30 pm

In the last few years everyone has become obsessed with the concept of Inbox Zero. Inbox Zero is exactly what it sounds like, to have zero emails in your inbox. As if somehow seeing the message “there are no more messages to read” means…

Tips & How To’s

London

When to Jump in as an Early Adopter

By | Dec 4, 2017 at 8:30 am

If you’re a business owner or entrepreneur, chances are that risk has become an integral part of your life. From how to calculate risk, how to mitigate it, and when to take it, each day is all about ensuring that you’re making the best…

Culture

DC

How to Become a Renaissance Leader in the Startup World

By | Dec 4, 2017 at 7:15 am

The phrase “Jack of all trades, master of none” is a common maxim for leaders spread thin by their interests. “Focus or fail” is the prevailing career advice, and leaders are repeatedly told that specialization is key to success. But is there another way…

Startup_Mixology_300x250

Tips & How To’s

5 Questions to Ask Before Launching a Prototype for Your Hardware Startup

By | Dec 2, 2017 at 12:45 pm

Launching a prototype for a hardware startup is akin to spreading a beta version of the software for prospective clients. It’s an essential step between the idea and product, and this step will primarily affect the chances of your success in the hardware business….

Marketing

5 Examples of the Worst Marketing Advice Ever

By | Nov 30, 2017 at 9:20 am

The internet is packed with articles attempting to convince you that they know the best internet marketing advice ever. But in the rapid-fire online universe, everything can change overnight. When you’re trying to establish yourself or your business in the competitive marketing industry, one…

Marketing

How to Spy on Your Competitor’s Social Media Content

By | Nov 29, 2017 at 11:30 am

Being in the know about what your competition is doing to get ahead is part of the entrepreneurial game. You probably have a team developing spreadsheets galore with prediction models analyzing the market, sales forecasts, customer acquisition, and more. But do you really know…

Tips & How To’s

Houston

How to Protect Your Company’s Assets From Natural Disasters

By | Nov 29, 2017 at 8:30 am

Hurricane Harvey has been a devastating blow to the people and businesses of southeast Texas, especially Houston. My heart goes out to those who have lost their homes in this natural disaster and are struggling to keep their businesses. No one could have predicted…

HR and Recruiting

Chicago

How an Investor Hires Talent for the Next Growth Stage

By | Nov 28, 2017 at 5:00 pm

Our team at Village Capital has worked with more than 700 entrepreneurs and we’ve seen a consistent theme: early-stage CEOs tend to treat hiring as an administrative function rather than a strategic one. Our advice: think about hiring from the lens of an investor….

Marketing

Des Moines

4 Lead Generation Strategies for Early-Stage Startups

By | Nov 28, 2017 at 7:15 am

Sales can make or break your company. It doesn’t matter if you run a business with an eight-figure top line, or you’re leading a small startup that’s just trying to close on its first few sales, lead generation is something you have to focus…

Tips & How To’s

5 Ways to Increase Your App Store Optimization

By | Nov 27, 2017 at 5:00 pm

So, you’ve built your mobile app and it’s live on the app store of your choice. You’ve put hours and hours into this project and you’re excited that it’s over, but you’ve realized that nobody is downloading your app yet. How strange, you might…

Marketing

Why Reputation Management Should Play a Role in Your Marketing Plan

By | Nov 27, 2017 at 4:20 pm

Many startups will focus on marketing and product development, but savvy entrepreneurs and small businesses often knowing just how important reputation is as well. Regardless of size, a company that understands this early on will experience less friction with their marketing and growth when they…

Finance

NYC

4 Quick Tips to Land the Right Investment Deal for Your Startup

By | Nov 27, 2017 at 7:15 am

For any startup, funding is crucial. While there’s loads of information on the internet on how to attract investors, not much has been said on how to ensure that the financial deal you are signing up, or the investor you are partnering with, will…

Tips & How To’s

Look for These 5 Traits Before Extending a Job Offer

By | Nov 25, 2017 at 10:30 am

When building your team, there is nothing more important than hiring someone who is not only good at what they do but is also going to mesh well with both the rest of your employees and your customers. A business is nothing without its…

Public Relations

4 Tips to Integrate PR and SEO Efforts to Expand Your Digital Reach

By | Nov 24, 2017 at 3:50 pm

In today’s digital marketing landscape, the once separate entities of search engine optimization and public relations are merging to form a new, hybrid department. As Google’s standards on quality content evolved, so too did the link-based strategies digital marketers always relied on to achieve…

Tips & How To’s

7 Creative Ways Small Businesses Can Generate Passive Income for the Holidays

By | Nov 24, 2017 at 10:45 am

Small business owners always are looking for ways to create additional income. During the holiday season, finding additional income options becomes more essential. This is the time when getting customers becomes difficult. People shop for gifts during the last quarter of the year, but…