How Foodie Registry Dove Into $20 Billion Wedding Industry

October 19, 2010

2:05 pm

When Ben Reid and his wife got married, they knew they didn’t need another blender or toaster. And they knew they loved to go out to eat. So Ben and his wife thought, why not just register for a food registry? There had to be one somewhere. Turns out there wasn’t, so they created Foodie Registry. Foodie Registry was a featured startup company at our Tech Cocktail Chicago mixer event this past May.

Watch the video interview with Foodie Registry co-founder Ben Reid to learn how he was able to rethink the $20 billion wedding gift industry thanks to modern technology and a passion for food.

This interview is a part of Beyond The Pedway, a site created by Tim Jahn dedicated to discovering what drives creative entrepreneurs.

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Tim has conducted over 150 interviews on BeyondThePedway.com, a website he founded for creative entrepreneurs to learn from the successes, failures, and journeys of fellow creators. Follow Tim on Twitter @timjahn.

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