Re/code’s Kara Swisher Says Your Every Move Will Be Screened

May 9, 2014

12:21 pm

Kara Swisher, the co-executive editor of Re/code, was in Downtown Las Vegas to share her insights on the technology industry during Tech Cocktail Week. When asked to provide predictions of future trends in the technology industry, Swisher quickly alluded to wearables, even though she finds some of them to be “irritating.” Nonetheless, she recognized that the technology behind wearables is still in its infancy, but that their capabilities will be very interesting 10 years from now.

Swisher predicted a world very much like the film Minority Report, where even the smallest objects will have sensors that collect all sorts of information (remember those creepy digital spiders?).

“The idea that everyone will be screened and sensors will be everywhere … and people seem comfortable with that. That’s what’s next, everything can be digitized,” said Swisher.

She went on to remind the audience that we already carry sensors on us everyday–our smartphones–that collect our personal information. Swisher cited car service company Uber as an example of companies using this information to anticipate demand and send cars to users’ location.

“The question becomes how people use this information,” said Swisher.

 

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Camila has been heavily active in South Florida’s tech startup community, where she is a co-host of a local radio show called pFunkcast. Camila previously worked at Greenpeace International and the Organization of the Prohibition of Chemical Weapons (OPCW) in various communication roles. A proud Brazilian who spent most of he life in Peru, she is passionate about traveling and documentaries.

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