May 18, 2016
Humor might not seem like a reliable solution for tackling issues like gender inequality, but Girls Who Code is proving that it could actually be very beneficial for tackling stereotypes against women in tech.
The organization, whose mission is to help engage more girls into STEM fields, worked in collaboration with Trina DasGupta to produce humorous videos that tackle the stereotypes that girls face when trying to break into tech. Check out one of the videos from the campaign and see for yourself.
While the video is entertaining to watch, it also addresses some very real problems that women in STEM face every day. Under-representation aside, women and girls in STEM fields are constantly having to educate their male peers on the importance of gender equality.
Even though work has been done to show that coding is for everyone, the “brogrammer” culture pervades, further alienating and discouraging potential coders who feel that they don’t belong in that culture. As the work that Girls Who Code and other organizations show, coding is something that everyone should feel safe and encouraged to explore – no matter how they identify.
Videos like this are a great way to connect organizations already working on improving equality within tech with broader audiences. Plus, why not take the chance to explore the fun of coding?
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