GLO Science: Teeth Whitening Innovates With Heat and Light

February 1, 2011

3:59 pm

We all want perfect white teeth and that is exactly what the new GLO Brilliant by GLO Science is looking to do. Launched today the new product (shown above) was created by dentist, Jonathan B. Levine, DMD, oral health expert, entrepreneur, author and inventor. GLO which stands for Guided Light Optics uses heat and light built into a closed system mouthpiece to prevent whitening oxygens from escaping the surface of the teeth and to accelerate and stabilize the whitening results. The technology is supposed to dramatically cut the time needed to get your teeth white, without the sensitivity common to other whitening methods.

Though its not clear if the product really does work since it just launched and it is being sold directly to consumers via HSN, it definitely looks like a futuristic way to brighten your grill. I’ll take two please.

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Frank Gruber is the cofounder, CEO and Executive Editor of Tech.Co (formerly Tech Cocktail). He is the author of the book, Startup Mixology, Tech Cocktail’s Guide to Building, Growing, and Celebrating Startup Success. He is also a startup advisor and investor to startups.

Find Frank Gruber online and follow him on Twitter at @FrankGruber.

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