April 2, 2010
In this episode of Beyond the Pedway, I’m chatting with Plugola, a Chicago based social network and marketplace for indie music artists and their fans.
Here are some highlights from my chat with Plugola founder Erik Peterson:
- Music fans today really want to be involved with their favorite musicians. They want to interact with them and get to know them on a more personal level. As a result, these fans will buy those musicians’ music and help promote them.
- Plugola allows fans to buy songs from their favorite bands, resell the songs to their friends, and make a commission. Musician’s can set the commission rate.
- Getting on iTunes can be tough for independent bands and musicians. Plugola seeks to provide an alternative way for these bands and musicians to get their music heard.
- Digital albums provide a way for the music industry to restore the value that used to exist with CD sales.
Editor’s Note: This video episode was created by Tim Jahn, a longtime Chicago TECH cocktailer and storyteller who produces the online video series, Beyond The Pedway focused on better telling the local business stories in Chicago. You can follow Tim on Twitter: @timjahn.
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