The Days of Multiple Marketing Platforms Are Officially Over

September 27, 2016

4:30 pm

Marketing is hard. Yes, that’s a bit of an over-simplification. But if you’ve ever put in a 60 hour work week in hopes of attracting just a single visitor to your website and come up with nothing, you understand. The problem is that there are so many options when it comes to marketing that it’s impossible to know what works and what doesn’t. Fortunately, one company is looking to disrupt the marketing movement in Chicago by providing an all-in-one platform that caters to every option. And it’s working.

PeopleVine is a marketing platform like nothing you’ve seen before. It caters to small startups and large businesses alike, providing everything from communication networks to consumer engagement. It’s main purpose is to build meaningful relationships with everyone involved in the marketing process to guarantee a successful response from customers and clients.

“I saw so many businesses using multiple platforms to communicate with their customer base and try to serve multiple needs,” said Jordan Gilman, president and chief software architect of PeopleVine, in a press release. “I was determined to create simplicity for end user and provide a way to do everything in one place.”

In this marketing heavy world, this kind of service is more than a necessity. Companies have entire divisions dedicated to managing everything from Facebook and Twitter accounts to mailing lists and email blasts. The amount of resources, talent, and time going into marketing have burdened larger companies and crippled smaller startups. PeopleVine will free up a lot of space for growth for businesses of all shapes and sizes.

“We built PeopleVine to make the live’s of marketers easier,” said Chris Lindsey, cofounder of PeopleVine to Tech.Co. “Companies today have to manage too many siloed platforms that don’t talk each other.”

The Chicago-based company has already made a huge impact on the ecosystem of one of the country’s most prominent cities. With partnerships that range from small companies like My Fan Cave and Ollabout to more notable big-name businesses like Chick-fil-A and 1871, PeopleVine is poised to take over the marketing game in the Second City sooner rather than later.

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Conor is a writer, comedian and world-renowned sweetheart. As the Assistant Editor and Writer at Tech.Co, he’s written about everything from Kickstarter campaigns and budding startups to tech titans and innovative technologies. His background in stand-up comedy made him the perfect person to host Startup Night at SXSW and the Funding Q&A at Innovate! and Celebrate, posing questions to notable tech minds from around the world. In his spare time, he thinks about how to properly pronounce the word "colloquially." Conor is the Assistant Editor and Writer at Tech.Co. You can email him at conor@tech.co.

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