April 21, 2016
Move over, Slack – a new working app may be coming soon, thanks to Microsoft.
Last month, Microsoft launched Kaizala, a free work app that’s set to rival the ever-popular startup Slack. Kaizala, a free work app for phones and tablets, is the latest Android app from Microsoft Garage, the company’s designated space for experimental apps.
In the app description, Microsoft boasts that Kaizala “helps you get your work done by tracking bills, jobs, location and much more – and, it’s as simple as chat”. By putting all of the important information within easy reach for both business colleagues and customers, this immediately puts Kaizala ahead of the curve from other work apps that lack in this department.
Though Kaizala has the potential to succeed on its own, there’s a chance that it could also be used to gather information to integrate work apps with already-existing Skype. Though the work app market hasn’t become oversaturated yet, so it has potential to stay long-term and rival Slack’s popularity. The options allowing for direct communication is key for making an attractive app for users, entrepreneurs and small businesses looking for better ways to effectively communicate with each other.
So, what does this mean for the future of work apps? They have the longevity necessary to remain an integral part of the job market, especially as more people move towards remote working and entrepreneurship. But time will tell which apps have what it takes to resonate with users and audiences.
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