August 6, 2010
Crowdsourcing is nothing new but the Web has made it easier than ever to tap into a crowd of people for help. This article looks at a number of different businesses that leverage crowdsourcing but left out some of our favorites which include GeniusRocket and CrowdSpring.
Tapping the Wisdom of the Crowd
But Trek Light has a full-time staff of one: Seth Haber, the founder. “I’m always trying to seem bigger,” he said.
For example, when it comes to product development, branding and market research, he has felt the pinch of being a small operation. So last year, he turned to crowdsourcing for help.
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