[Los Angeles’s Hottest Showcasing Startup] Photovine Brings Your Facebook & Instagram Photos to Life

March 28, 2013

10:00 am

If a photo is worth a thousand words, what’s the going rate for a sleek photo aggregation app? Evidently the title of Los Angeles’s hottest showcasing startup.

This was the fate for Photovine, the first app released from the Los Angeles-based app development startup, Silo Labs.  Based on the promise that “something cool is going to happen to your facebook & instagram photos”, Photovine bested 11 other Silicon Beach startups at last night’s Tech Cocktail Los Angeles Mixer.  You can get a taste of the app in their demo video below.

Photovine – social photos made beautiful, entertaining & fun from Photovine on Vimeo.

Tech Cocktail caught up with Kevin Geehr, co-founder at Silo Labs, to learn more about LA’s hottest startup and what differentiates Photovine from competing image aggregation services.

Tech Cocktail:  Who does Photovine target?

Kevin Geehr:  Anybody who loves photos yet is tired of being inundated with irrelevant content and poor UI across their social feeds.

Tech Cocktail:  What was the inspiration behind Photovine? What do you enjoy most about working on it? 

Geehr:  We believe the consumption and curation of digital content should be elegant, seamless, convenient and engaging. Companies such as Mailbox, Pulse, and Flipboard entered markets where there were a number of existing competitors, yet they thrived as they knew there needed to be a better, simpler product.

Our mission is similar: create a better & intelligent mobile platform for the consumption of digital and social media.

Tech Cocktail:  Who is your greatest competitor, and how do you differentiate yourself?

Geehr:  Silo Labs is working on creating mobile platforms for consumers to intelligently provide on-demand curated digital social media content based on their interests. Photovine is our first product concentrating on photo part of social digital media.

As far as Photovine is concerned, Snapjoy (acquired by Dropbox) & Pixable (acquired by SingTel) are our closest competitors. They aggregate online photos from different sources and organize them based on different variables.

In addition to such photo aggregation, we use machine learning algorithms & artificial intelligence to provide users with curated photo content based on their interests in addition to a beautiful user experience, faster photo browsing, music integration, animated collage, slide show & cloud storage of social content.

Tech Cocktail:  What is the biggest advantage and disadvantage of starting up in Los Angeles?

Geehr:  The biggest advantage is that it is easy to reach out to tech community in terms of talent, investors & press as the start-up culture is not as dominant as in the Silicon Valley. And of course Southern California is blessed with awesome weather, one the best to stay & work in the world.

Tech Cocktail:  Describe a challenging moment or a crucial decision for your startup. How did you deal with it, and what did you learn from it?

Geehr:  One of the most crucial decisions we made was getting our investor actively involved in our entire product development, design & architecture process, which is very uncommon for startups.

It has been absolutely amazing working with our investor & his mentoring has evolved us as a team as far as learning process is concerned. Its great to have such investor on board with us.

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When Zach Davis isn't getting lost in the mountains, he is hustling from Boulder, CO as Tech Cocktail's Director of Marketing. He is the author of Appalachian Trials, a book chronicling the mindset necessary for thru-hiking all 2,181 miles of the Appalachian Trail, a feat he accomplished in 2011. Zach is a green tea enthusiast, die-hard Chicago sports fan, and avid concert-goer. Follow Zach on Twitter: @zrdavis.

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