Predict Cyber Attacks One Year in Advance with Area 1 Security

June 14, 2016

3:36 pm

Cyber attacks are lurking around every corner of the internet. And while the loss of your personal information could result in a few paltry purchases and frivolous expenditures, allowing your startup to be hacked may lead to failure beyond your wildest dreams. Fortunately, there are a number of ways to protect yourself from these cyber attacks. But one company is looking to combat the problem in a more futuristic way: by predicting when you are going to be hacked a year in advance.

Area 1 Security boasts this incredible feat and they have the data to back it up. This Silicon Valley-based startup is run by 3 former National Security Agency employees that are pleased as punched to by seeking out hackers rather than cleaning up their dirty work. After all, to stop a hacker, you have to think like a hacker. And these guys know what it’s like to deal with one.

“To really understand how these attackers work, it is really helpful to have been on that side of the fence,” said Oren Falkowitz, CEO and cofounder of Area 1 Security to Tech Insider.

The Area 1 Security team has a unique method of finding out where hackers plan to attack next: they let them do it. After contacting companies and users that have been hacked before, they allow hackers to continue their attacks under the surveillance of the startup. This has helped them cultivate a vast array of data that can show what hackers plan to do next. Thanks to their advanced network of sensors that recognize data patterns, they can stop hackers in their tracks before a cyber attack has been planned.

“We’ve been pushing this idea of preemption,” Falkowitz said. “And we were really kind of at the cutting edge, looking back on it.”

While using cyber attackees as bait is hardly an ideal situation, the reality is that cyber attacks are more common than ever and cause a lot more damage than previous years. Between the connectedness of the Internet of Things and the digitalization of financial records, a cyber attack can now take down entire companies rather than just personal accounts.

But where is the line? Of course predictive technology will stop many hackers in their tracks before they can even commit the crime. But as we learned from the popular Tom Cruise film Minority Report, predictive technologies are not always fool proof and have dangerous uses in the hands of bad people. But at a certain point, the freedom of the online world will come to a halt. And Area 1 Security might have found the way to do it.

H/T Business Insider

Photo: Flickr / Brian Klug

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Conor is a writer, comedian and world-renowned sweetheart. As the Assistant Editor and Writer at Tech.Co, he’s written about everything from Kickstarter campaigns and budding startups to tech titans and innovative technologies. His background in stand-up comedy made him the perfect person to host Startup Night at SXSW and the Funding Q&A at Innovate! and Celebrate, posing questions to notable tech minds from around the world. In his spare time, he thinks about how to properly pronounce the word "colloquially." Conor is the Assistant Editor and Writer at Tech.Co. You can email him at

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