Secrets To The Successful Startup Exit of ArtistData

August 31, 2010

2:04 am

Almost a year ago, I interviewed Brenden Mulligan to learn about ArtistData, the website he founded to help bands and musicians update all their various sites and profiles across the web. I was impressed, because it was just him and a small team creating this amazing tool being used by tens of thousands of musicians.

Apparently I wasn’t the only one that was impressed. This past June, ArtistData was acquired by Sonicbids, a leading website for connecting bands and promoters.

How did Brenden create a tool used by so many musicians that one of the top companies in the industry needed to acquire it? Watch the video interview with Brenden to find out.

Editor’s Note: This video episode was created by Tim Jahn, a longtime Chicago TECH cocktailer and storyteller who produces the online video series, Beyond The Pedway focused on better telling the local business stories in Chicago. You can follow Tim on Twitter: @timjahn.

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Tim has conducted over 150 interviews on, a website he founded for creative entrepreneurs to learn from the successes, failures, and journeys of fellow creators. Follow Tim on Twitter @timjahn.

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