June 23, 2017
Everything retro is huge right now. Stranger Things — and I say this with love — is nothing but a grab-bag of retro nostalgia. The result: a critical and financial success. More and more brands are jumping into 70s or 80s throwbacks, even when they make little sense. Marvel Studios, for example, had a hit with Guardians of the Galaxy‘s retro aesthetic, so they gave the next Thor movie the most 80s-looking title typeface ever.
But when it comes to reviving and monetizing the recent past, there’s nothing better than retro gaming. Gaming on the whole is a larger industry than it’s ever been. It’ll hit $108.9 billion globally this year, with mobile the biggest segment at 42 percent of the market.
SEGA Forever Brings Retro Games to Mobile
And now Sega is capitalizing on their catalog of retro games for the SEGA console: They’ll be releasing a ton of old emulated games, ready to play on your smartphone. It’s all free, too. You just have to put up with in-game purchases and ads every time you want to save the game, a small price to pay for that sweet sweet nostalgia.
Already released are five games that embody a tactic I assume Sega will rely on for the game series. They’re offering a mixture of beloved classics and, well, less beloved classics. The five games: Altered Beast, Kid Chameleon, Comix Zone, Phantasy Star II, and Sonic the Hedgehog. While the original Sonic the Hedgehog is a classic, Altered Beast is less so. But if you don’t like a game, just wait two weeks, as that’s how long Sega will wait between releases.
Given the size of their back catalog, SEGA Forever could continue releasing new retro games almost as long as the title “Forever” indicates.
And in case you needed more proof that Sega knows exactly why these games are still popular today, check out the video above for the most mid-90s television gaming ad you’re likely to see this year.
Read more about the latest in gaming at Tech.Co
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