That Didn’t Take Long: Shorten Your Google+ URL at

July 18, 2011

4:30 pm

Have you dipped your toe into the Google+ pool yet?  If you’re a young male, odds are more likely that you have, as data shows that the majority of early beta testers are men. Yet it was via one of my female colleagues that I quickly found – a non-Google product made for the sole purpose of shortening those ugly Google+ account URLs and making it easier to find and share peoples pages.

For example, my URL was this:  – not easy to remember and too long for posting in many places. turned that into the short and friendly:  We’re guessing Google will probably roll out vanity URL’s at some point, just as Facebook did. But in the short term, provides a nice solution.

The site is very clear – just add your name or nickname in one field, and your actual Google+ ID in the other, and it creates the short URL for you.  You might notice in the bottom left corner of the site are some stats. Apparently, they’ve had over a quarter of a million users so far, have redirected over 4 million pages, and as of this writing, the last user to use was this gentleman – chriskok.

The only terms or info about the site are the following statements: is a profile address shortening service for the beta version of the Google+ free of charge. not want your personal information in any way. is not a Google product.

If you noticed their English isn’t exactly spot on, that’s because the team behind is from Turkey. It was created by  Sirzat Aytac, and designed by Hasan Yalcin.

Circle us up at Update: Google has made Google+ only for real people rather than companies, so please circle up our CEO and Founder Frank Gruber here instead:

UPDATE:  Google has purchased the G.Co domain name which will become the official URL shortcut for Google products and are encouraging users to shorten their URL’s using (no customization though). When you go to the site, the message posted is:

You’ve arrived at this page because you typed or linked to “”, Google’s official URL shortcut just for Google websites.
Whenever you see a short “” link, you can trust that it will always take you to a Google product or service.
We also have a public URL shortener at You can use this to shorten up URLs across the web.

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Jen Consalvo is the Cofounder and COO of Tech.Co. She previously worked in product development for almost 13 years at AOL for audiences of millions. Follow her on Twitter at: @noreaster.

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