4 Social Apps to Elevate Your Business

June 13, 2015

4:00 pm

Networking with friends and business contacts has never been easier, thanks to the many social networking apps now available on the market. Yes, social networking apps have been around for a while, but they are getting smarter and more powerful day-by-day. This can be attributed to the ever-improving smartphones, too. And this combination of smarter smartphones and smarter apps lets you do more than you ever did. Did you know that there are about a million apps used in business and networking today? According to Sunil Gupta, head of marketing at Harvard Business School, smartphone users on average spend 82 percent of their usage time on apps and 18 percent on mobile web browsers.

So, what are the best social apps out there for you?

Rounds

Rounds

The Rounds video chat app is a social networking app that can be awesome for your business. The app helps you interact with clients and stay connected with your own employees who work in remote places. There are lots of interactive and fun features in this app, making it more suitable for personalization. So whether you want to send an SMS, do a voice chat, video calls, play games, group chat, snap and share photos or watch video with your colleagues, Rounds can help improve your business.

Camcard

CamCard

Camcard is one of the best user-friendly apps around for managing and sharing business cards. It’s the perfect digital visiting card sharing app for entrepreneurs, salesmen, marketing people, business developers, and anyone who is interested in sharing their contact details digitally. Gone are the days when you would have to store and protect your paper cards. Now it’s all about having one device in your pocket – your smartphone and it can do it all for you. There are additional features this app offers like adding reminders to call your newly added contact, or getting contact updates automatically. You can also let your business peers know about your contact update with ease.

GoToMeeting

gotomeeting

Probably the title says it all. Yes, you guessed it right – it’s an app that helps you during your meetings. But GoToMeeting is far different from most apps that help you remind or enhance your meeting schedules. GoToMeeting never lets you forget about your meeting, no matter where you are.  All you have to do is carry your smartphone and GoToMeeting helps you attend meetings and get going with your sessions, no matter whether you are in a hotel or a café. Its host of other features lets you do more during the meeting.

SocialBro

Social Bro

SocialBro does most of the functions that many other social media management apps do. But this unique app comes with several additional features. For example, you can track the time when your friends or business mates are posting and also where they are at the time of posting. The feature helps you analyze your target market and act accordingly for better results. Moreover, this information helps you schedule your tweet when the respective time zones are active. SocialBro also lets you track competitors, decide the right time to tweet and have a better audience insights. However, the biggest flaw with Social Bro is it is highly Twitter-focused. This means if your business is more Facebook-oriented, you may want to look for alternative options.

It is highly impossible, even for the most successful entrepreneurs to know or use all of the great social apps. However, everyone is different with their needs, tastes and opinions. If you have been struggling to find the right social apps for your business, then consider some of the ones mentioned.

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Robert is the Founder of Topanda. He is passionate about startups, technology, and music on a vinyl.

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