Social Media Gains a New Platform: Social Discovery from Hyphos

September 6, 2011

1:01 pm

Ready for another social media platform?

Los Angeles-based Hyphos promises to provide you with the closest group of friends you never knew you had – their platform allows you to find people around you based on interest and location.

Founded earlier this year the Hyphos (Greek for “web”) team is made up of 8 current students and recent graduates from UCLA, Art Center College of Design, Carnegie Mellon and Caltech who believe the Internet does not enable social discovery. As founder and CEO Alex Capecelatro put it,

The Internet’s raison d’être is to foster social discovery, to introduce us to new ideas and to open our minds to new perspectives.  We want to bridge new, meaningful connections.  Where both Google and Facebook fail, we’ve created a platform that is inherently local and semantically meaningful.

As they point out, our social networks are built around the people we know; they don’t help us expand our local social network.  This is so true, for while it is easy to connect with new people around the world on Twitter, you can’t start connecting with friends of friends on Facebook – unless you want to get tagged as a creep and/or spammer.  But none of these platforms are location-specific, so if you move to a new city, Hyphos should make it easier to meet new people outside your Facebook friends’ networks.

Hyphos is still in alpha; the beta version will be released for private testing on September 19, but only at UCLA.  Early signups get priority access.   You can sign up for both private beta and to be notified when Hyphos opens in your area here.

Features will include:

– User-created communities
– Filtering of content based on location
– Semantic discovery of communities and people
– A personalized stream filled with relevant information
– Social resumé (where LinkedIn helps discover professional information, Hyphos helps discover social information)

If you make it into private beta, let us know how you like it by leaving a comment below.

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Monika Jansen is a writer and editor who is happiest pounding out blog posts, newsletters, website content, and other materials. Follow her at: @monikacjansen

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