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Apple

Cupertino

Apple Event 2017: Apps, Updates and AR Integrations

By | Sep 12, 2017 at 3:30 pm

Today, at the opening of the Steve Jobs Theater, the Apple 2017 Special Event released information on a range of upcoming products and projects. Naturally, the iPhone was once again an integral section of the event — both the iPhone 8 and the iPhone…

Augmented Reality

Why Local Broadcasters Are Turning to Augmented Reality

By | Aug 16, 2017 at 9:20 am

Augmented reality (AR) is growing in use by broadcast news outlets — even local news studios are exploring AR as a tool to bring their broadcasts up to date and engage their audiences. It’s a sign of the evolving times that a growing tech niche…

Augmented Reality

The Parable of Pokemon Go

By | Aug 6, 2017 at 8:05 am

Every few hours, the train station a block from my Chicago apartment switches control. New colors go up, and new groups are no longer welcome. Blue, red, blue, red. This isn’t about gangs, though. This is about teams, the cousins of gangs, which are…

Augmented Reality

Disney’s Magic Bench Is the Mixed Reality Experience We’ve Been Waiting For

By | Jul 31, 2017 at 3:50 pm

Since Who Framed Roger Rabbit, children of all ages, including immature adults like myself, have dreamed of being able to interact with cartoon characters. With similar iterations like Space Jam spurring this desire even further, technology had no hope of keeping up with the excitement brought…

Augmented Reality

How Augmented Reality Is Bringing Museum Exhibits to Life

By | Jul 12, 2017 at 1:30 pm

After the meteoric rise of Pokémon Go, augmented reality became a staple of the mainstream tech discussion. Every entrepreneur, tech enthusiast, and innovative mind in the world was thinking about how to utilize this revolutionary technology in a way that would entertain, educate, and…

Startup_Mixology_300x250

Startup Spotlight

Oakland

Startup Spotlight: Text a Mentor, Local Food and Precious Cargo

By | Jul 7, 2017 at 1:30 pm

Summer is in full swing and it’s hard to go outside without breaking a sweat. Cool off at the pool this summer and let these innovative startups take care of the rest. Each week at TechCo, we spotlight five great startups in tech. This…

Augmented Reality

China

Is the World Ready for College Acceptance Letters in Augmented Reality?

By | Jul 6, 2017 at 11:30 am

Technology has been used for some pretty crazy reasons. Whether it’s WiFi connected egg trays, self-driving potatoes, or KFC meal boxes that can charge your smartphone, a notable lack of attention to necessity when it comes to innovative ideas rarely gets in the way…

Social Media

The Changing Face of Social Media

By | Jun 30, 2017 at 12:20 pm

Before the days of Friendster and Myspace, the internet was a place of forums and one-to-one messaging. Between pseudo anonymous forums like The WELL, short away messages on AIM, and dial-up connections, these web based technologies and platforms have drastically changed over the past…

Tips & How To’s

How Brick And Mortar Businesses Can Survive Against Online Stores

By | Jun 22, 2017 at 5:00 pm

For owners of brick and mortar stores, keeping an online presence and up with technology will be a key component to success. Here are some options to keep tech for your store up-to-date and build your business in the interim to fend off other…

Productivity

San Francisco

Escape Rooms Are the New Team Building Craze

By | Jun 21, 2017 at 5:00 pm

For many employees, being locked in an enclosed space with their boss might sound like a nightmare. However, the latest craze in team building involve a place that requires you to help figure out puzzles in order to escape.  Escape room games use problem…

Gear & Gadgets

San Francisco

This Parent Loves Apple’s New Do Not Disturb for Drivers

By | Jun 5, 2017 at 6:18 pm

As a mother of teen drivers there’s nothing more frightening than the thought of an accident (or worse) happening as a result of texting. And while I can tell them until I’m blue in the face not to access their phone and the laws…

Augmented Reality

San Francisco

Apple Dives Into Augmented Reality with ARKit for iOS 11

By | Jun 5, 2017 at 4:45 pm

This past year has been the year of augmented reality, as companies like Snap, Facebook, and Google have all offered apps that provide users with smart filters to augment reality. Today, Apple announced the launch of ARKit for the next version of the operating…

Internet of Things

3 Ways Technology is Impacting Commercial Real Estate

By | May 22, 2017 at 8:30 pm

Back in 2010, I was working in a financial role and looking for an office for my company. I realized, from the consumer’s perspective, that my options for finding one were limited. The commercial real estate industry was completely segmented, with brokers and landlords…

Virtual Reality

Los Angeles

Taylor Freeman of UploadVR on Building a Passionate Culture for Good

By | May 9, 2017 at 2:20 pm

Working in the film and event industry for many years, Taylor Freeman decided to put his career on hold and travel around Europe reflecting on what is important and discovering his true passion, technology. “My real passion was around technology, user experience and providing…

Augmented Reality

What to Expect When Apple Gets Into Augmented Reality

By | Apr 14, 2017 at 9:15 am

Apple’s plans to get involved in augmented reality has got the tech world curious and excited about what it will entail. However, we have very little concrete to go on so far. By piecing together what we do know, like their pattern of acquisitions…

Interviews

Austin

Dr. Mary Lou Jepsen on Transformative Technology for Social Good – Interview

By | Mar 17, 2017 at 4:30 pm

Entrepreneurs are not waiters. After all, why wait for technology to emerge when you can invent it. That’s how Dr. Mary Lou Jepsen approaches solving social issues with technology, just pioneer it. Mary Lou is widely known for her talent in optical engineering and…

Augmented Reality

The Future of Interior Design: Virtual Showrooms and Augmented Catalogs

By | Mar 17, 2017 at 10:30 am

Interior design is in the process of being completely revamped as new technologies enter the playing field. By looking toward the future, particularly the nascent technologies of virtual, augmented, and mixed reality, interior designers are finding new ways to attract customers and outcompete rivals….